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Sally Ladd | Elance
 
176985602337900
Last Sign-in: Dec 8, 2014

Sally Ladd

Content Strategist, SEO, Analytics, Writer/Editor
   United States
  |   Basking Ridge, NJ

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Sally Ladd's identity has been verified.  Learn More

Overview

Minimum Hourly Rate $40

A holistic perspective crafted over 35 years as a journalist, production artist, and digital marketing professional is infused in every project I take on. Content may be king, but to resonate with your audience you need a marketing queen who can conjure up remarkable content. Royal treatment at no extra charge.

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Portfolio

This document contains an excerpt the content I created for a healthcare industry...
http://www.clariness.com
Research and writing
http://blogs.redidata.com/?p=325
Research and writing
http://blogs.redidata.com/?p=337
Research, interviews, writing. This article is in internal review with the client

Skills (10)

Tested
SEO
My Score
avg
Passed
Computer Competency
My Score
avg
Passed
Microsoft Word
My Score
avg

Service Description

Digital marketing and social media; search engine optimization (SEO) and search engine marketing, Google Analytics & AdWords; web design, maintenance, production, and content management; writing and editing; WordPress MU & Dreamweaver; direct mail marketing; brand compliance and corporate identity; documentation and training; events planning • Proficient in both Mac and PC graphic design & production for print and web • Background in both traditional and electronic pre-press and typography.
Professional Resumé

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Employment

Inflexion Interactive – Digital Marketing Agency
Content Consultant
2014 - Present
Web content development & strategy
Physician's Weekly/Healthbridge
Digital Marketing Strategist
2010 - 2014
Key role in overhaul of company's 3 healthcare websites; web maintenance, oversight and production (Dreamweaver and WordPressMU); sole responsibility for Google analytics setup, monitoring &...
Prudential NJ Properties (now Berkshire Hathaway)
Interactive Marketing Manager
2005 - 2010
Internet marketing, social networking, training, web design and content management, print design & production, direct mail marketing, brand compliance, event planning and more.

Education

University of Miami
BA, Journalism/Biology minor
1974 - 1978
Overview  |  Job History  |  Portfolio  |  Resume/C.V.

Keywords

writer
editor
digital marketing
publishing
content creation
wordpress
seo
social media
analytics
My Snapshot
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Elance Level
Level represents activity and experience on Elance. Freelancers start at Level 1 and achieve higher levels through their work. A higher "Level" indicates greater earnings, ratings and other achievements on Elance. Learn More »
  • 12 months
  • Lifetime
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Member Since
November 2014
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Sally Ladd | Elance

Sally Ladd