I have worked in marketing, advertising and PR for a long time!
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I enjoy working with entrepreneurs or forward-thinking mid to large-sized companies -- especially socially-responsible ones.
I handle projects from marketing strategy to concept to writing for print or online. I also write/direct video, radio and graphic design for print or online.
I want to be the M.A.G.I.C. in my clients' marketing communications. Their Master Artist for Genuine, Inspired Connections.
1. Marketing that gets results
2. Marketing that solves...
"Carolyn's writing literally dances across the page, enticing readers to follow her ... one step at a time." A quote from a very satisfied client.
I work with clients from creative strategy to killer concepts (BIG ideas) to copywriting that inspires the reader to take action.
I specialize in direct response for online as well as offline. I'm also expert at creating a brand and ensuring brand cohesion throughout the life cycle and across multi-channels.
I write all print, broadcast and all things digital ... web content, blogs, articles, SEO, emailed promotions, landing pages, sales pages, banner ads, PPC ads and video.
I write for B2B, B2C. Sectors include: Financial, investing, real estate, health care, senior care, entrepreneur, e-commerce, fashion, consumer goods, non-profits, automotive and IT.
Cutting my teeth in a traditional ad agency environment, I'm equally comfortable with BIG brands, smaller brands, entrepreneurial efforts and the ubiquitous information technology space..
Clients bring me in from the beginning for strategy direction, concepts and copy ... or just to provide' out of the box' concepts and copy for an established strategy.
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Permentier & Associates
2011 - Present
I provide strategic, conceptual and copywriting services for a wide range of clients.
I write long-form promotions and video scripts for clients, such as Mauldin Economics, Agora Financial,...
2009 - 2010
I worked with Phil Ash, publisher at Investing Daily and was responsible for all marketing for five investing newsletters, which included ads, video, lead generation ezines and emailed DR...
Consulting & Copywriting
Freelance Senior Copywriter
2001 - 2006
As senior copywriter, I worked with clients on strategic direction, concepts and copywriting for every medium.
Sectors included health care and non-profit organizations, such as AAMDS...