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Karl R. | Elance
 
176985602337900
Last Sign-in: May 15, 2014

Karl R.

I'm a Director of motion picture and brand.
   United States

Overview

Minimum Hourly Rate $85

I'm a Director, though unique in my experience as Creative Director for branding, titling, graphics and animation work for various projects.

My background is from post-production, which gives me a lot of technical expertise to back up creative. This experience and knowledge is a great tool to inform how to create great content with any budget. I'm well-versed in digital workflows; from concept-ing, to production, through editorial, post visualFX, color and final audio mastering.

I've worked with brands of all sizes and am adamant about the...

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Portfolio

Director, Editor, Co-creative
http://cynicalsmile.tv/#motion
Director, Editor, Creative
http://cynicalsmile.tv/#motion
Director, Editor, Creative Direction
http://cynicalsmile.tv/#motion
Director, Creative Direction
http://cynicalsmile.tv/#motion
Director, Creative Direction
http://cynicalsmile.tv/#motion
Director, Editor, Creative Direction
http://cynicalsmile.tv/#motion

Skills (7)

Tested
Director
Commercial
Music Video
Branded Content
Editor
Creative Director
Video Editing
My Score
avg

Service Description

As a Director I will either create the concept myself or work with a Creative Director to develop the concept of a commercial or branded content. I appreciate and respect good brands and strive to make sure that is clear in the product I create. Ideas are meant to be collaborative so they are the best representation of the brand / product being promoted.

The best work is based on a story of some kind. Even in a product-only features-driven video, there's a story to be told. Without it, you lack a foundation and make something no one cares about.

I create a treatment, a PDF with text that describes what we're going to make, supported by imagery and hot-links to online video references, to paint as clear a picture of what's in my head prior to production.

Once the treatment is agreed upon, you'll receive scripts from me until you sign off. The scripts contain by video and audio descriptions of what is seen and heard in each frame of the commercial. Generally, most commercials are comprised of approximately 10-14 frame maximum.

By the final stages of storyboard approval, likely we'll create an animatic to make sure timing is correct (and fits within the desired 30, 45 or 60 second format, if that's a hard time to hit). This animatic will have temp music and simple animations of the storyboards roughly.

As this is being created casting and location scouting are executed and options are offered for the project based on my best choices.

Upon approval of storyboards,...

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Employment

WENDEL.
Director / Creative Director
2010 - Present
Overview  |  Job History  |  Portfolio  |  Resume/C.V.

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Elance Level
Level represents activity and experience on Elance. Freelancers start at Level 1 and achieve higher levels through their work. A higher "Level" indicates greater earnings, ratings and other achievements on Elance. Learn More »
  • 12 months
  • Lifetime
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Private
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Identity
Username
Cynical_Smile
Type
Individual
Member Since
May 2014
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Karl R. | Elance

Karl R.