As a UK-based online marketing specialist, I've worked with a number of clients (with varying budgets) and ensured targets are not only met but consistently exceeded.
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Passionate about all things digital, I'm highly proficient at delivering results through core online advertising methods such as paid search, SEO and onsite optimisation. I've proven adept at ensuring qualified, high-quality traffic land on sites (no matter the source) and also at providing a highly converting user journey/experience.
No matter how much you've decided to...
- Developing online marketing strategies
- Creating campaigns & optimising appropriately
- Creating appealing ad copy & testing this
- Conversion rate optimisation (onsite & through PPC)
- Google analytics
- Keyword research and creation
- Managing & optimising bids
- Creating, managing & testing display ads
- Managing display network placements
- Mobile performance (ads & bids)
- Remarketing setup & optimisation
- Scheduling ads
- Ad extensions
Search Engine Optimisation:
- High quality content generation
- Keyword research
- Tag management
- Social media management
- Link building
- URL development
- Page optimisation
- Site architecture
- Site speed
- Mobile performance
I'm also able to fully analyse and understand your online user behaviour/journeys and suggest and implement possible improvements.
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Mark Two Home Ltd
2013 - 2014
To ensure optimum performance from all marketing spend (circa £4 million/annum), I developed an obsession with onsite user experience. Using tools such as Google Analytics, VWO, Webmaster Tools...
Mark Two Distribution Ltd
2011 - 2013
I worked closely with both Google AdWords and Bing Ads and was responsible for directing high-quality, online traffic to both lead-generating and transactional websites. Whilst in this role, I...