Jun 16, 2013|Graphic Design|$1,863|Completed
Basic Website Design Package
* Website analysis:
-- Define website goals, audience, main messaging, review competitor websites and sample websites.
* Hosting and domain set-up.
* WordPress installation along with a framework that will improve website performance.
* HTML5 and CSS3 web standards.
* Mobile responsive child theme selection and set-up.
* Theme customized for brand:
-- Colors, font and design.
* Layout comps for customization options.
* Internal web pages.
* Images optimized for website performance and SEO.
* Blog with authors, social sharing options and RSS feed/email subscription.
* Social media profile linking.
* Newsletter registration.
Website On-Page Basic SEO
* Website analytics.
-- Google Analytics and Webmaster Tools
* Install and set up SEO plugin.
* SEO Titles and Meta descriptions for web pages.
* Sitemap submission to Google and Bing.
* Weekly backups of website and database files.
* Weekly updates of WordPress, theme and plugin files when available.
Branding and Business Messaging
* Discovery session to develop:
-- Mission and values.
-- Target audience.
-- Unique value proposition.
-- Company description.
-- Brand persona and voice.
* In-depth competitive analysis.
* Logo design if necessary.
* Marketing consultation for content.
On-going website management to ensure the site is contributing to business goals which may include lead generation, customer service and cost reduction through automation.
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