Create digital strategy and road maps for project success.
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Develop and execute against methodology including plan, audience, story, channel, conversation, process and measurement.
18 year marketing veteran.
Track record of delivering growth and revenue results for Fortune 500 companies and start ups.
Consulting, in-house and expertise on demand for Fortune 500 and enterprise-level companies to guide digital marketing strategy
*Complexity of an integrated digital marketing program requires group success and partnership; integrate teams, processes and digital marketing channels and strategies for goal alignment and project success
*Galvanize people for a purpose, whether that’s for team development, account direction, new business opportunities or multi-channel business initiatives or campaigns
*Lead individuals and teams with the philosophy that leaders are in service to those they lead and not the other way around
*Educate more than 10,000 people on digital marketing and the integration of content, search optimization, social, audience building, PR, media and CRM at more than 35 conferences and more than 20 workshops and training sessions regionally, nationally and internationally
*Invest in discovery of business problem and resources to provide long-term, viable solutions for complex client and vendor relationships
*Connect with strategists, CMO’s, digital marketing luminaries for continued learning and validation of emerging strategies in a fast-paced, constantly changing industry
*Focus for 18 years in evolving internet and digital marketing strategies for more than a dozen Fortune 500 companies and other retail and ecommerce companies
*Authored “When Everybody Clicks: Sustainable Digital Marketing”, launching in 2015
Workshops & Trainings:...
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