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Liz Micik | Elance
 
176985602337900
Last Sign-in: Apr 27, 2014

Liz Micik

certified Inbound Marketing Speciailist
   United States
  |   Roscoe, IL

Overview

I have more than 28 years experience successfully planning and executing strategic marketing plans and budgets in a variety of industries, company sizes and types. I've spent the last 14 years learning what works best online particularly in the Inbound Marketing areas for customer acquisition and revenue growth.

I can execute on every area of Internet marketing, from setting up your blogsite with search optimized navigation and content, to marketing it through social networks and content that converts. I believe my real business card title...

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Dec 23, 2011|Web Content|$450|Completed
|
5.0

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Portfolio

Here is a chapter from an eBook I wrote in 2005 on the use of online video that is...
This article appeared in a client's newsletter sent to more than 100,000 subscribers
Here are the slides from a multimedia newsletter webcast I did explaining search engine...

Skills (10)

Tested
SEO strategy and copywriting

Service Description

- Develop & execute complete marketing plans, set up websites/blogs, write web content, plan & implement SEO strategies and paid advertising, social marketing, article marketing, social networking and bookmarking mostly for small business start-ups and enterprise clients
- Coordinate and monitor content across social networks and channels to meet specific audience/campaign needs
- Increased online percentage of total revenue more than 4%, three months ahead of schedule as team lead on one project
-Managed a remote team of 18 writers who created more than 1,500 pages of search optimized content in five months
- Assisted in creating web style guide, testing and teaching others to use new CMS platform and worked with design/UX/tech to prove web eCommerce concepts
-Doubled the traffic to a test set of technical articles in just one month by researching and rewriting the articles to incorporate SEO best practices


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Employment

Sears Holdings Corp
Lead Content Analyst
2011 - 2011
- Hired, train and manage a first level support team for a new Content Management System - Created the documentation and workflow process for daily first level support activities and team project...
W.W. Grainger
SEO Content Specialist
2009 - 2011
- Increased online percentage of total revenue more than 4%, three months ahead of schedule as team lead on one of the projects in the SEO Acceleration Program for Grainger -Managed a remote team...

Education

Northern Illinois University
BS - Journalism and English
-
Overview  |  Job History  |  Portfolio  |  Resume/C.V.

Keywords

SEO copywriting
website content
SEO strategy
social media marketing
online marketing
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  • 12 months
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Identity
Username
elizamm
Type
Individual
Member Since
October 2011
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Liz Micik | Elance

Liz Micik