Entails creating and executing annual digital marketing plans that align with enterprise and client specific business objectives. Partner with various stakeholders at the executive level to facilitate the planning, delivery and optimization of data-driven digital marketing programs using proven channel strategies, best practices and tactics, success metrics and preferred resources.
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Digital marketing consulting firm with expertise in customer acquisition- lead generation, paid search, search engine optimization, coop marketing, affiliate marketing, online advertising, social networking. Customer retention- email marketing, persona development, analytics, customer insights. Strategic planning - developing and executing marketing plans to meet business objectives.
Emarketing strategy from concept development through delivery. Specific services:
Email marketing - copy, design, target identification, email client recommendations, metrics forecasting, budget allocation.
Paid search and SEO including analysis, metrics and copywriting
Social networking consulting
Customer acquisition strategies
Customer retention strategies
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