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Carson Tang | Elance
 
176985602337900
Last Sign-in: Jan 27, 2014

Carson Tang

Experiential Events and Strategic Marketing
   United States
  |   Park Slope, NY

Overview

Tapping into years of proven results in human behavior and motivation I develop and produce experiential events and strategic marketing initiatives that directly connect to your audience's subconscious. This allows a more productive dialog with your audience. With a strategy that creates a positive emotional state receptive to purchase decisions my service whether events, consulting, ad copy, etc. do more than educate.

See what our clients, vendors and colleagues say about us at:
http://twitter.com/carsonworldwide.

Just as a work of art...

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Portfolio

Smithsonian 125th Anniversary Tour. Multiple city locations.
http://carsonworldwide.com
Whether in a structured fixed venue or tented we produce events in all environments to...
We work with your PR firm or department to create a platform to extend the event and...
From proprietary events to those driven by existing programs already in place by our...

Skills (2)

Tested
Event Planning
Marketing

Service Description

There are those who just do what you pay them to do. Conversely, I develop and produce marketing initiatives using physical events and behavioral language that takes advantage of the experiential environment using multiple tactical marketing approaches.

I am savvy to demographic profiles, understand where your prospects shop, play, work, eat, and live. Based on my in depth understanding of human behavior, consumer buying habits and human belief systems, I Shepard your prospects across the great continental divide where media clutter and advertising noise has mandated the need to connect in more personal and effective ways.

I possess over two successful decades of event and people experience including:

1. Nationwide experiential event marketing, brand exposure and building, sponsorships and consumer promotions;
2. Road shows, festivals, sampling, product demonstrations, and publicity campaigns;
3. Consult on exhibit design and trade show optimization;
4. Concert production such as U2, Santana, Allman Brothers, James Taylor, The Pretenders, etc.;
5. Speaker event production including Gene Roddenbury, G. Gordon Liddy, John Waters, etc.;
6. College and university promotions, sampling, grassroots and lifestyle events at Cornell, University of Pennsylvania, UCLA, Stanford, Michigan State, Florida State, University of Arizona, etc.;
7. Olympiad and parade creation and production for townships;
8. Risk reversal...

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Keywords

marketing
experiential events
meetings
tradeshows
sponsorships
My Snapshot
Elance Level
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  • 12 months
  • Lifetime
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Identity
Username
experiential
Type
Individual
Member Since
June 2007
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Carson Tang | Elance

Carson Tang