A commercial writer with years of marketing expertise, I help businesses reach their goals with purposeful, premium-quality writing.
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Simply put, I help you inform and convince. I get you found with authoritative content that positions you as the experts in your industry, and I turn your page views into profits with convincing, persuasive sales copy.
Dec 9, 2013|Copywriting|Private|Completed
Oct 15, 2013|E-books and Blogs|Private|Completed
Aug 29, 2013|E-books and Blogs|Private|Completed
Aug 19, 2013|E-books and Blogs|Private|Completed
Words are how you engage with your target audience online. As a business owner, you want your written materials to do two things – inform and convince.
That's precisely what I do for you. I combine technical ability with marketing finesse. My written web content gets you found by the people you want to serve, and it reads as if written by an industry expert - positioning you as the authority in your niche.
I also give your written communications the persuasive “kick” needed to get customers to pull out their wallets and buy.
What sets me apart?
Unlike most copywriters, I can comfortably write on complex technical subjects for you. I can craft premium articles on IT, Finance and Law topics that read like they were written by an industry expert.
A technical past (Physics Degree, Economics Masters, SEO Service Business) and an insatiable love of learning underpin my content writing. I love the challenge of getting my head around new industries, synthesizing complex concepts and communicating them clearly to your readers.
Additionally, my years of online business drilled me thoroughly in the crucial marketing principles that get attention and sales. I’m obsessed with online marketing, and constantly deepening my expertise with study of the copywriting and advertising greats – Andy Maslen, Robert Bly and David Ogilvy, to name a few. As such, I write to sell; I create compelling, benefits-based copy for you that moves product and increases bottom line profits.
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