“$500,000 in sales in just two weeks…” – Results of a self-help sales letter on Clickbank
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Would you like your sales letter to have that kind of pulling power?
If so, there is one thing you need above all else...
"Forget all the copywriting formulas. It's not the structure, not the offer, not the step-by-step method. Instead, ask yourself this question: "Have you tapped into the psyche of the market?"
- Dan Kennedy
Deeply understanding the people in your market is the #1 most important thing for writing a letter that creates massive cash...
Dec 12, 2014|Copywriting|Private|Completed
Sep 21, 2014|Sales Writing|Private|Completed
Sep 17, 2014|Sales Writing|Private|Completed
Aug 22, 2014|Sales Writing|Private|Completed
The importance of doing the "dirty work" (in-depth research) that most people are afraid to do was drilled into me through John Carlton's Simple Writing System Classroom, arguably the most demanding, exclusive, (and expensive!) direct-response copywriting training out there.
Here's what some A-List copywriters had to say upon my completion of the program:
"You passed with flying colors" - Robert Gibson, 6-time SWS instructor
"You are now better prepared than 90% of the so-called copywriters out their looking for gigs" - Kevin Rogers, Author of The 60-Second Sales and Co-Host of Psych Insights for Modern Marketers with John Carlton
Since taking the course I've written successful direct-response sales copy in all forms:
- Sales letters
- Lead generation letters
- Opt in pages
- Landing pages
- Email auto-responders (a single email I wrote QUADRUPLED responses to a $2,300 weekend workshop)
For the past two years I've also written SEO articles that helped boost traffic 300% for the company with the #1 Self-Help podcast on iTunes. (You can view them here: http://theartofcharm.com/author/brianm/)
WARNING: I DO NOT TAKE MANY ELANCE CLIENTS - Read This to Discover if We Are A Good Fit
Many business owners just want the "cheapest" option. Which is often a mistake, because those writers can cost twice as much in the long run when the copy (even if it looks good and is technically sound) falls flat on its face.
I work with clients who take their business...
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Devereux Cleo Wallace
Mental Health Professional
2010 - 2012
Mentored teenagers with various mental health disorders (schizophrenia, bipolar, autism, conduct disorder, PTSD, etc.)