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Melinda G. | Elance
 
176985602337900
Last Sign-in: May 8, 2015

Melinda G.

   United States
  |   Somerville, MA

Overview

I am a senior level copywriter and creative strategist with a decade of experience writing and conceptualizing for delivery across all media, particularly in the digital space. I also have a background in creative direction, user experience design, multimedia design and (a little) development, providing me a keen understanding of how creative and technology work hand-in-hand, not in tandem—something that goes far beyond whatever may lie in a Word document.

I want an idea and words to resonate, regardless of what it is or who is consuming...

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Skills (10)

Tested
Content Strategy
Creative Direction
SEO
Social Media Marketing
Copywriting
Digital Strategy
Social Media
Blogging
Online Advertising
User Experience

Employment

Freelance
Senior Writer / Associate Creative Director
2015 - Present
Intralinks
Sr. Content Strategist
2014 - 2015
Lead content strategy and tone of voice development for the website redesign of a global financial tech company, making complex or dull facets of information security palatable and somewhat...
Inphantry
Digital Strategy Director
2011 - 2014
(NOTE: Since leaving in April 2014, I have continued to freelance for the team whenever needed.) Oversee digital & content strategy, UX writing, and provide creative direction (copywriting) at a...
Everest Gaming
Senior Copywriter
2008 - 2011
Conceptualized (and wrote) creative content for interactive campaigns, brand book, online and live promotions, affiliate marketing campaigns, print ads, banner ads, emails and auxiliary marketing...
BostonNOW
Correspondent / Listings Writer / Photographer
2007 - 2008
Wrote the daily "Things To Do" listings section; film and concert reviews, fashion & beauty articles, and special interest pieces covering the neighborhoods and attractions in and around Boston.
NameMedia
Senior eCommerce Copywriter & Editor (Contract)
2007 - 2008
Wrote engaging and informative web content and copy for a wide variety of e-commerce websites to enhance SEO rankings. Analyzed and optimized product and site-specific content to drive traffic and...
Smart Bargains
Copywriter & Production Editor (Freelance)
2005 - 2007
Created and edited energetic promotional and product copy for apparel, fine jewelry and home goods for a high-volume online retailer Managed and trained a five-person freelance team to ensure...
Various
Freelancer
2001 - 2007
Copywriting, desktop publishing, image editing and graphic design Arnold Worldwide, TJX, Timberland, MassInsight, Gilette, The Concours Group, Syrah Spa, State Street Bank, Karmaloop.com, CBT,...
Bay State College
Adjunct Instructor
2003 - 2004
School of Fashion & Entertainment Management Prepared and oversaw lectures, exercises and exams for 50+ students Edited student papers ranging from "personal journal" entries to 10-page esearch...

Education

Emerson College
M.A.
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Overview  |  Job History  |  Resume/C.V.

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Identity
Username
greenmelinda
Type
Individual
Member Since
May 2015
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Melinda G. | Elance

Melinda G.