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Gregory A. | Elance
 
176985602337900
Last Sign-in: Nov 15, 2014

Gregory A.

say it with style
   United States

Overview

Specializing in but not limited to the fashion industry, I work closely with product design, marketing, pr and merchandising to develop comprehensive visual branding from logo design to national advertising. This includes direction and/or execution of product graphics, trims, t-shirt design, packaging, retail signage, store design, catalog, collateral and web.

I've worked with men's sportswear, active wear, golf apparel, performance outerwear, high end tailored, infant and juniors and women's brands.

I've also taken on projects such as...

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Portfolio

At Nautica, t-shirts were the name of the game. Design ran the gamut of classic...
Academic aspiration is the target here. The names of some of the finest American...
The ill fated Nautica Sport Tech (NST) line was destined for a facelift and Nautica ST...
This was just what an upstart ski apparel and accessory brand needed. Stay tuned!
Print Advertising Campaign - Pictured is the photography selected for the advertising....
This is the complete trim package for the Nicklaus line. The goal was to maintain the...
With the Nicklaus rebranding, more modern styles and colors were the key. These four...
The Nicklaus rebranding also included giving the retail presence a facelift. The goal...
Show the shirts and tell the story. The sleek new look also included presenting buyers...
This was a fun one. Woven labels and patches, Enamel Pins, Hangtags constructed of...
We needed to keep up with the great new branding we applied to the trim package so we...
Tough name, right? Well we took the classic British rum and branded it for a cool...
Boat decking and chrome marine hardware fixtures? Sailcloth backdrops, subdued dramatic...
These guys loved to throw a party. Every new season arrived in a flurry of cocktails...
Pretty clothes. Pretty models. Pretty look books. Excellent photographers and stylists...
Book Publishers? Snowshoes? Cruise ships? Golf Courses? We have 'em all. Logos for...
You need to tell a story about your line? How about your well-dressed reporter goes to...
Think denim / meets motorcycles / meets globetrotting young traveler. These are the...

Skills (10)

Tested

Service Description

- Comprehensive Visual Brand Development
- Graphic Design
- Logo Design
- Trim Packages
- T-shirt Design
- Event Branding
- Corporate Identity Systems
- Environmental Design
- Brochures
- Retail Concept Development
- Newsletters
- Photo Restoration
- CD/DVD Covers
- Flyers
- Postcard
- Business card design
- Poster design
- Package design


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Employment

Gregory Allen Creative Services
Principal / Creative Director
2002 - Present
Clients include Bobby Jones Golf, Jack Nicklaus Sportswear, J. Hilburn, Astor & Ivy, Jeffrey Banks Design, L.L. Bean, Izod, Maxim Magazine and Oliver & Adelaide.
HARTMARX SPORTSWEAR, New York, NY
Director of Graphics/Creative Services
2002 - 2009
Oversaw concept, design and production of graphics, trims, packaging, catalog, advertising, web and marketing materials for all brands including Jack Nicklaus, Ted Baker and Austin Reed. ...
NAUTICA INTERNATIONAL, New York, NY
Graphic Design Manager
1997 - 2002
Developed and oversaw production of seasonal graphics and packaging for Nautica sportswear, swimwear, outerwear, activewear, tees, licensed products and Nautica Jeans Europe.

Education

The University of Vermont
B.A. Studio Art/English Literature
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Overview  |  Job History  |  Portfolio  |  Resume/C.V.

Keywords

Labels
hangtags
t-shirts
signage
retail
apparel
fashion
trims
identity
logo
poster
print
brochure
business cards
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gregoryallen
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Member Since
May 2013
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Gregory A. | Elance

Gregory A.