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Gunar S. | Elance
 
176985602337900
Last Sign-in: May 13, 2013

Gunar S.

Visual Communications
   United States
  |   Kingston, NY
  |  7:54 pm Local Time

Overview

Minimum Hourly Rate $40

Visual communications is the root of my passion, whether on a personal level or in pursuit of career success. Identifying the essence of any mission is paramount for foundation of all communication facets. Execution is most memorable when it speaks with a single voice. Reward from identification of this voice serves both the mission/client and personal fulfillment. It all comes from the heart.

Many sources are available to maintain the single voice. Concept, graphic design, logo / branding, illustration, and packaging are some fundamental...

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Portfolio

print ad for reinsurance company
print ad for reinsurance company
print ad for reinsurance company
print ad for reinsurance company
print ad for reinsurance company
Fleisher's menu poster for Farmers Market events / Hot Dogs
poster announcing event in support of local food and beverage purveyors
in-store poster for dietary supplement beverage
Ile de La Gonave, Haiti, support concert announcement
poster announcing annual event in support of a film/video program, bringing students...
Airport poster for reinsurance company with global capabilities
Reinsurance company Annual Report cover
Reinsurance company Annual Report graphic displaying global locations
Reinsurance company display of their market Ratings for Annual Report
Reinsurance company message from CEO in Annual Report
Reinsurance company capabilities introduction for Annual Report
Cover for report introducing global project for Haitian island development
Introduction for report identifying location of initiative
Master Plan map for report defining initiatives by island location
Detailing of education support initiative for Haitian island development
Marketing capabilities and responsibilities detailing for report on Haitian island...

Skills (5)

Tested
Adobe Illustrator
Adobe Photoshop
Adobe Fireworks
Adobe InDesign
Adobe Flash

Service Description

My product perspective is rooted in a Marketing major degree which I carry into the visual dimension. This is not about art but connecting with the mission strategy conceptually, and translating on the visual level. Just as every word in brand support must be a pearl, every pencil stroke or color or texture can bring a sensory meaning with focus and feeling. It defines the brand.


Design: the execution of the strategy, clearly presenting the brand voice, delivered in any number of packages: logo, letterhead, newsletter, product design, packaging design, web, print, outdoor, in-store, B2B, annual report, video, commercials,... Each opportunity presents an avenue to communicate the voice and every element supports the others to deliver a consistent, memorable message.

My work includes design for these packages in support of a dietary supplement, food products, restaurants, reinsurance companies, education institutes, skin care products, unique marketing concepts and products, beverages, OTC products, a global initiative to rebuild a nation, home improvement, oral health,...


Logos/corporate identity represent the point of departure. Logos define all to follow, providing the palette for the brand voice presentation. The mark presents the flavor and is the opportunity to define through style who and what you are. Pencil, vector, paint, ink, crayon, font, color,...

My work in defining logo designs for clients includes dietary supplement, food products,...

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Employment

Partners & Shevack
Vice President Associate Creative Director
1992 - 1997
Avrett, Free & Ginsbeg
Senior Vice President, Associate Creative Director
1988 - 1992
BBDO NY
Creative Supervisor
1979 - 1988

Education

Cornell University
Bachelor of Science Marketing
- 1975

Keywords

Design
Corporate Identity
Logos
Illustration
Packaging
My Snapshot
Elance Level
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Identity
Username
gunarj
Type
Individual
Member Since
December 2010
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Gunar S. | Elance

Gunar S.