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Gwyn Lauber | Elance
 
176985602337900
Last Sign-in: Apr 14, 2015

Gwyn Lauber

Expert Social Media, Public, Investor Relations
   United States
  |   San Francisco, CA

Overview

Whether you are a start-up or a global brand, Lauber+Partners can help you achieve sustainable success. We are communications consultants with an expertise in social media, public and investor relations. Over fifty years of combined experience providing strategic and tactical programs that help to market our clients' stories through social media and traditional public relations.

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Oct 20, 2011|Web Content|Private|Completed
|
5.0

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Portfolio

Skills (2)

Tested

Service Description

Audience assessment - To create a successful social media strategy we first need to assess your target audience, research what prospects and customers are saying, and develop an understanding of what they want. At the same time, it is important to understand your business’ goals and evaluate your current social media plan.

Engage the online community- Once we understand your goals and the actions that you’ve taken to reach them, we develop a social media strategy that will engage your target online community (customers, partners, influencers, employees) based on your key business goals, brand values and your e-reputation.

Motivate community influencers and activists - Finally, we implement your social media plan. We identify and reach out to key community contributors and enthusiasts in your sector. We develop content that engages your target audience, and build meaningful relationships with that audience. This motivates your key influencers to promote your brand and improves customer satisfaction.

Monitor, measure and optimize - We continually monitor key sites, forums, discussions and communities in order to respond to their comments, interact with them and keep your brand in front of them. We increase awareness and build customer loyalty. And we constantly measure success and optimize what works best for each campaign.

Lauber+Partners can help you with:

-Auditing and analyzing current social media programs and tactics
-Evaluating e-reputation
-Defining social...

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Overview  |  Job History  |  Portfolio  |  Team  |  About the Company

Keywords

Social Media
Investor Relations
Public Relations
Press Release
Financial Communications
Company Snapshot
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Elance Level
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  • 12 months
  • Lifetime
Jobs
1
1
0
Total
Milestones
Hours
Reviews
5.0
Recommend
Clients
Total
Repeat
Earnings
Private
Private
Total
Per Client
Identity
Username
Gwyn
Type
Company
Member Since
September 2008
Elance URL
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0
Gwyn Lauber | Elance

Gwyn Lauber