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Heather S. | Elance
 
176985602337900
Last Sign-in: Apr 29, 2016

Heather S.

Communications, PR, Social Media, Marcomm
   Canada
  |  1:43 am Local Time

Overview

Working with large international brands & growing local organizations, Heather brings over 10 years of experience in the areas of corporate communications, public relations, marketing communications, social media, & community relations.

Heather has lead highly successful & award winning public relations campaigns, programs & events across various industries. She has worked with brands such as Best Buy, ePact, Fiji Water, Future Shop, Geek Squad, HP, Microsoft Canada, Robert Mondavi, Sunrise Soya Foods & Toshiba of Canada.

Acting as a...

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Aug 21, 2015|Public Relations Consulting|Private|Completed
|
5.0

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Skills (10)

Tested
Social Media Marketing
My Score
avg
Business Writing
My Score
avg
Facebook (Marketing)
My Score
avg
Passed
Twitter (Marketing)
My Score
avg
community relations

Service Description

Public Relations

It’s not just about publicity for the famous...PR is for everyone and every business. There are so many opportunities to tell your story and build your reputation while reaching your existing and aspiration customer base.

· Media Relations
- do you see your competitors or other similar companies in the news and wish it was your company getting the visibility?
- whether proactively reaching out to key media or reactively responding to their inquiries you should take advantage of these opportunities (you have a story to tell so let us help you get it to the people that can tell it!)


· Crisis & Issues Management
- sticky situations arise, it’s how you handle them that matters most to the long term impact on your company
- being headline news can happen to any business big or small so let us help you navigate through it
- prevention is better than cure and with a small amount of preparation you can be one step ahead should you need to answer for your company publically

· Media & Spokesperson Training
- you pick up the phone and it’s a reporter or walk out of your office and there’s a TV camera, what should you say? what should you do? what should you not do? these are all fantastic opportunities to tell your company story and we can help you be prepared to do this

Corporate Communications

Ensure your communications are consistent across all channels from advertising to business signage and employee communications to maintain...

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Employment

Claro Communications
Principal & Owner
2010 - 2015
• Strategic counsel, planning & execution for public relations, social media, marketing communications, community relations & corporate communications services for small to medium businesses across...
Best Buy Canada Ltd. (Best Buy & Future Shop)
Communications Specialist
2004 - 2010
• Strategic planning, management & execution of public relations, marketing communications & social media activities related to sponsorships, store openings, product launches & industry drive...
Rogers Wireless
Communications Professional & Training Instructor
2002 - 2004
• Enhanced customer call centre communications by creating additional mediums tailored to employee demographic while ensuring compliance & consistency with national communications standards &...
Rogers Wireless
Communications Professional & Training Instructor
2002 - 2004
• Enhanced customer call centre communications by creating additional mediums tailored to employee demographic while ensuring compliance & consistency with national communications standards &...
Canadian Food Inspection Agency (Canadian Gov't)
Communications Assistant (Contract)
2001 - 2001
• Responsible for all aspects of Agency’s participation in Federal Government Trade Show at the Abbotsford International Air Show resulting in excellent representation & Agency awareness. • Worked...

Education

Simon Fraser University
Bachelor of Arts, Major in Communications
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Overview  |  Job History  |  Resume/C.V.

Keywords

public relations
communications
media relations
corporate giving
social media
marketing communications
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Hseabrook
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Heather S. | Elance

Heather S.