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Irene Krasnoff | Elance
 
176985602337900
Last Sign-in: Feb 24, 2014

Irene Krasnoff

Expert Marketer and Researcher
   United States
  |   Dallas, TX

Overview

Minimum Hourly Rate $33

I am a marketing professional with expertise in research, writing, analysis, and lead generation. My passion is using these techniques to generate market opportunities and projects for Global 500, small and medium sized businesses, and non-profit sectors. My specialties include Market Research & Analysis, Marketing Communications, Marketing Strategy, Social Media Marketing, Blog & Web Content Management, Non-Profit Management, Issues Based Consulting, Business Process Modeling, Business Development, RFPs, Financial Analysis, Competitive...

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Portfolio

This document highlights a variety of projects that I worked on. They include survey...
Wrote press release summarizing clean energy conference that occurred September 2011.
Project involved research, writing. and editing final paper for financial institution...
Researched telecommunications industry trends, wrote, and edited white paper which...
Researched high tech, clean tech, life sciences, homeland security, and nanotech...

Skills (10)

Tested
Content Writing
Online Writing
Social Media Marketing
Social Media Marketing Test
My Score
avg
Passed
Google Analytics
Market Research
Internet Marketing
Internet Marketing Test
My Score
avg
Passed
Google AdWords
Resume Writing
Resume Writing Skills Test
My Score
avg
Passed
Report Writing
Grant Writing

Service Description

Marketing services that I provide include marketing plan, marketing research, marketing communications, analysis,new lead generation, social media marketing, and state of the art marketing collateral.

Marketing Plan:I help clients with developing a marketing plan that provides insightful information about the target market, current state of the market, competitor analysis, and overall promotion strategy.

For example, I created a marketing communications plan for a professional agency that included email campaigns, e-newsletter, clean energy blog, and social media. My efforts resulted in 4,000 leads and 200-500 active participants via membership. committee involvement, attendance at conference, and attendance at major fund raiser.

Social Media Marketing: The Twitter account that I created for a professional agency I contracted for grew from a handful of followers to over 300 followers within one year: https://twitter.com/TICOC14/status/--77004032

I also improved the layout and managed the FaceBook business page of a client and grew the number of people who liked the page. http://www.facebook.com/pages/Frumalicious/--55069

Marketing Research Project for IBM client: Using secondary marketing research resources I conducted a competitor analysis of the Media & Entertainment Industry for an IBM client. With a team of marketers we designed a sales effectiveness assessment tool that we used to gather input from the client's sale organization. We compiled, analyzed, and...

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Employment

Frumalicious
Marketing Contractor
2012 - 2012
Managed FaceBook Business Page. Wrote newsletter. Generated leads. Conducted customer survey and analyzed results.
The MIP: Information in Action
Marketing Contractor
2012 - 2012
Analyzed social media survey results for a nanotechnology marketing research project.
The Texas-Israel Chamber of Commerce
Marketing Manager
2010 - 2011
Executed marketing strategy for the design, writing, and production of marketing communications materials, including email blasts, web content, press releases, e-newsletters, and PowerPoint...
IBM
CRM Consultant
2005 - 2008
CRM and business strategy consulting services to domestic clients in the public sector, media & entertainment, and telecommunications industries. Consulting services included market research,...

Education

The University of Texas at Austin
Masters in Business Administration
2002 - 2005
Overview  |  Job History  |  Portfolio  |  Resume/C.V.

Keywords

Marketing Research
Social Media Marketing
Article Writing
Web Content
Newsletter
Blog
Lead Generation
Writing
Research
SEO
Marketing Plan
My Snapshot
Sales & Marketing
2
Elance Level
Level represents activity and experience on Elance. Freelancers start at Level 1 and achieve higher levels through their work. A higher "Level" indicates greater earnings, ratings and other achievements on Elance. Learn More »
  • 12 months
  • Lifetime
Jobs
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0
0
Total
Milestones
Hours
Reviews
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Clients
Total
Repeat
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Identity
Username
ikrasnoff
Type
Individual
Member Since
January 2013
Elance URL
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Irene Krasnoff | Elance

Irene Krasnoff