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Ignacio V. | Elance
 
176985602337900
Last Sign-in: Jul 14, 2015

Ignacio V.

Spanish Copywriter | Graphic Designer
   United States
  |   Mamaroneck, NY
  |  10:28 am Local Time

Verified Freelancer

Ignacio V.'s identity has been verified.  Learn More

Overview

"A drop of ivink makes things look different"

More than 18 years working in advertising for clients such as McDonald's, Jeep, Verizon, AT&T, Subway, British Airways, IKEA or Coca-Cola have helped me master many different ways to sell products and services: from Writing Powerful Sales Copy to Designing for every type of media.


SUMMARY

- Bilingual Spanish Copywriter and Graphic Designer with more than 18 years experience.

- Track record with some of the World's most recognized advertising networks and brands.

- Deep knowledge of the US...

Read More »
Feb 17, 2014|Other - Writing Services|Private|Completed
|
4.6
Feb 4, 2014|Copywriting|Private|Completed
|
5.0
Jan 24, 2014|Translation|Private|Completed
Dec 31, 2013|Copywriting|Private|Completed
|
5.0

View All »

Portfolio

Own site.
http://www.ivink.com
I worked in the Idea Conceptualization process. (More info and more samples at my site.)
http://www.ivink.com/bilingual-spanish-copywriter-ads.html
I worked in the Idea Conceptualization process. (More info and more samples at my site.)
http://www.ivink.com/bilingual-spanish-copywriter-ads.html
I worked in the Idea Conceptualization and Copywriting process. (More info and more...
http://www.ivink.com/bilingual-spanish-copywriter-ads.html
I worked in the Idea Conceptualization and Copywriting process. (More info and more...
http://www.ivink.com/bilingual-spanish-copywriter-ads.html
I worked in the Idea Conceptualization and Copywriting process. (More info and more...
http://www.ivink.com/bilingual-spanish-copywriter-ads.html
I worked in the Idea Conceptualization and Copywriting process. (More info and more...
http://www.ivink.com/bilingual-spanish-copywriter-ads.html
I worked in the Idea Conceptualization and Copywriting process. (More info and more...
http://www.ivink.com/bilingual-spanish-copywriter-ads.html
I worked in the Idea Conceptualization and Copywriting process. (More info and more...
http://www.ivink.com/bilingual-spanish-copywriter-ads.html
I worked in the Idea Conceptualization and Copywriting process. (More info and more...
http://www.ivink.com/bilingual-spanish-copywriter-ads.html
I worked in the Idea Conceptualization and Copywriting process. (More info and more...
http://www.ivink.com/bilingual-spanish-copywriter-ads.html
I worked in the Idea Conceptualization and Copywriting process. (More info and more...
http://www.ivink.com/bilingual-spanish-copywriter-ads.html
I worked in the Idea Conceptualization and Copywriting process. (More info and more...
http://www.ivink.com/bilingual-spanish-copywriter-ads.html
I worked in the Idea Conceptualization and Copywriting process. (More info and more...
http://www.ivink.com/bilingual-spanish-copywriter-ads.html
I worked in the Idea Conceptualization and Copywriting process. (More info and more...
http://www.ivink.com/bilingual-spanish-copywriter-ads.html
I worked in the Idea Conceptualization and Copywriting process. (More info and more...
http://www.ivink.com/bilingual-spanish-copywriter-ads.html
I worked in the Idea Conceptualization and Copywriting process. (More info and more...
I worked in the Idea Conceptualization and Copywriting process. (More info and more...
I worked in the Idea Conceptualization and Copywriting process. (More info and more...
I worked in the Idea Conceptualization and Copywriting process. (More info and more...
I worked in the Idea Conceptualization and Copywriting process. (More info and more...
I worked in the Idea Conceptualization and Copywriting process. (More info and more...
I worked in the Idea Conceptualization and Copywriting process. (More info and more...
http://www.ivink.com/bilingual-spanish-copywriter-ads.html
I worked in the Idea Conceptualization and Copywriting process. (More info and more...
http://www.ivink.com/bilingual-spanish-graphic-designer.html
I worked in the Idea Conceptualization and Copywriting process. (More info and more...
http://www.ivink.com/bilingual-spanish-graphic-designer.html

Skills (15)

Tested
Bilingual Copywriter/Spanish
Bilingual Spanish Copywriter
Bilingual Copywriter
Creative Writing
Creative Conceptualization
Advertising Copywriting/Spanish
Spanish Writer from Spain
Translation English Spanish
English To Spanish Translation Skills Test
My Score
avg
Spanish Spelling Skills Test
My Score
avg
Passed
Spanish Vocabulary Skills Test
My Score
avg
Spanish Grammar
Spanish Spelling
Graphic Design
Art Direction
Adobe Illustrator
Adobe Photoshop CS6
Adobe Muse

Service Description

1- Spanish Copywriting / Concept Development

I really enjoy the concept development process. Once a "Big Idea" is approved, I can develop it for any media:

- Concept Development.
- TV scripts.
- Radio scripts.
- Magazine/Newspaper ads.
- Billboards.
- Direct mail.
- Digital, Interactive.
- Promotions.
- Slogans.
- Brochures.
- Catalogs.
- Direct Mail.
- Sales Letters.
- Promotions.
- Newsletters.
- Website Content.
- Web Videos.
- Banners.
- Email Campaigns.

2- Transcreation / Adaptation

Translation into Spanish of an English/General Market advertising campaign in such a way that the English concept continues working within the Hispanic audience.

3- Translation from English into Spanish

4- Graphic Design

I've always worked as Spanish Copywriter / ACD / CD at agencies. That's my specialty and passion. But the world of Graphic Design has also been very present in my career. I've studied it at schools such as New York School of Visual Arts or CENP, and I put it into practice whenever I have a chance. As a Copywriter, this experience has helped me a lot, because I truly believe that in the creative process words and images are inseparable.

- Logos
- Corporate Branding.
- Business Cards.
- Letterhead.
- Envelopes.
- Brochures.
- Annual Reports.
- Book Covers.
- Posters.
- Christmas Cards.
- Flyers.
- Invitations.
- Direct Mail.
- Magazine Ads.
- Web Design.

Read More »

Employment

ivink
Freelance Creative
2013 - Present
- Duties: spanish copywriting, managing the whole creative process from conceptualization to final production. - Clients: . Alma DDB–Miami (McDonald’s, Pepsi, Rosetta Stone, Polar Beer). . The...
Alma DDB Miami
Associate Creative Director
2012 - 2013
- Duties: conceptualizing, spanish copywriting, supervising production, client presentations. - Clients: McDonald’s, Cricket Wireless, Florida Blue.
The Group Advertising
Creative Director
2011 - 2012
- Duties: conceptualizing, spanish copywriting, graphic design/art direction, organizing and supervising creative teams, supervising production, client presentations. - Clients: Hooters, Orlando...
ivink
Freelance Creative
2009 - 2011
- Duties: spanish copywriting, graphic design, managing the whole creative process from conceptualization to final production. - Clients: . Alma DDB–Miami (McDonald’s, Pepsi, Rosetta Stone, Polar...
Global Hue New York
Creative Director
2007 - 2009
- Duties: Verizon Telecom’s Creative Director, conceptualizing, spanish copywriting, organizing and supervising creative teams, supervising production, client presentations. - Clients: Verizon...
Global Hue Detroit
Associate Creative Director
2005 - 2007
- Duties: conceptualizing, spanish copywriting, organizing and supervising creative teams, supervising production, client presentations. - Clients: Jeep, Dodge, Chrysler.
Univision Online
Copywriter
2005 - 2005
Duties: conceptualizing spanish copywriting for on-air promotions, e-mail marketing, SEO.
Publicis Sanchez&Levitan
Associate Creative Director
2000 - 2005
- Duties: conceptualizing, spanish copywriting, supervising production, client presentations. - Clients: Florida Lottery, BMW, British Airways, Bellsouth, Census 2000, Pennzoil, Vicks Vaporub.
IVG Advertising
Creative Director, Owner
1996 - 1999
- Duties: conceptualization, spanish copywriting, graphic design, client relationship and presentations, managing the whole creative process from conceptualization to final production. - Clients:...
C&C Advertising
Copywriter
1993 - 1996
- Duties: conceptualizing, spanish copywriting. - Clients: Bank of Cantabria, Bank of Santander, SC TV Network, Cantabria Tourism.
ETC Advertising
Copywriter
1991 - 1992
- Duties: conceptualizing, spanish copywriting. - Clients: KLM Dutch Airlines, Cosmopolitan Magazine, Cambio 16 Magazine.
McCann Erickson
Junior Copywriter
1990 - 1990
- Duties: conceptualizing, spanish copywriting. - Clients: Coca-Cola, Elida Gibbs, R.J. Reynolds, Telefónica.

Education

CENP Madrid
Bachelor in Advertising
-
School of Visual Arts New York
Graphic Design
-
Complutense University
Bachelor in Business Administration
-

Keywords

bilingual spanish copywriter
bilingual copywriter/spanish
spanish copywriter
spanish translator
spanish writer
bilingual copywriter
english to spanish translator
native spanish writer
native spanish copywriter
graphic designer
graphic design
logo design
brochure design
poster design
My Snapshot
3
Elance Level
Level represents activity and experience on Elance. Freelancers start at Level 1 and achieve higher levels through their work. A higher "Level" indicates greater earnings, ratings and other achievements on Elance. Learn More »
  • 12 months
  • Lifetime
Jobs
0
0
0
Total
Milestones
Hours
Reviews
Recommend
Clients
Total
Repeat
Earnings
Private
Private
Total
Per Client
Identity
Username
IVINK
Type
Individual
Member Since
February 2011
Elance URL
Verifications
0
Ignacio V. | Elance

Ignacio V.