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James C. | Elance
 
176985602337900
Last Sign-in: Apr 2, 2015

James C.

Doing Good to Do Better.
   Canada
  |   Cambridge, Ontario
  |  9:39 pm Local Time

Verified Freelancer

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Overview

Minimum Hourly Rate $20

Strategic integrated marketing leader focused on developing results-orientated programs, passionate about leveraging all channels to develop solutions to business and marketing challenges.

Experienced and proven in the development and management of effective, measurable integrated loyalty and retention programs, SEO, SEM, social, content and email campaigns; web development, metrics and analytics; social networking marketing and brand awareness campaigns across the not-for-profit, consumer and business to business verticals.

Award winning...

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Aug 6, 2014|Academic Writing|Private|Completed
Jun 11, 2012|Copywriting|Private|Completed

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Skills (10)

Tested
Search Engine Marketing (SEM)
Search Engine Marketing Certification
My Score
avg
Social Media Marketing
Social Media Marketing Test
My Score
avg
Marketing
Google Analytics
Business Analysis
Google Website Optimizer
MARKETING STRATEGY
EMAIL MARKETING
Webiste Optimization
Writing

Service Description

An integrated marketer focused on delivering results.
An experienced strategist that understands no success can come from single tactics or channel that has experience maanging multi-million dollar acquisition and loyalty programs that deliver a return on those investments at a ratio of 4:1 or more.
With years of experience in developing marketing strategies and programs for B2C and B2B, I only work on programs that have clear and measurable objectives that have realistic options to deliver success.

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Employment

World Vision Canada
Director, Digital Marketing and Communications
2008 - Present
Driving electronic marketing and communications strategies designed to mobilize Canadians to support, promote and interact with programs focused on ending child suffering and poverty across the...
Ceridian Canada
Web Marketing and Database Manager
2005 - 2008
Responsible for leading and mentoring Ceridianís national web marketing team while overseeing the development and management of Ceridian Canada's national marketing web properties, electronic...
Remember This...
Owner / Operator
2003 - 2006
Retail scrapbooking & craft store
ACCO Brands, Inc.
Web Manager
1997 - 2003
Cascade Publishing
Managing Editor
1993 - 1997
Managing Editor of the Slave River Journal newspaper

Education

St. Clair College
Journalism - Print
1990 - 1993

Keywords

Writing
Copy
Copywriter
Integrated
Loyalty
Design
SEO
SEM
Social Media
Digital Marketing
Strategy
Direct Marketing
Optimization
My Snapshot
Writing & Translation
2
Elance Level
Level represents activity and experience on Elance. Freelancers start at Level 1 and achieve higher levels through their work. A higher "Level" indicates greater earnings, ratings and other achievements on Elance. Learn More »
  • 12 months
  • Lifetime
Jobs
1
0
1
Total
Milestones
Hours
Reviews
Recommend
Clients
Total
Repeat
Earnings
Private
Private
Total
Per Client
Identity
Username
James_Carroll
Type
Individual
Member Since
February 2012
Elance URL
Verifications
0
James C. | Elance

James C.