I've worked for brands like CommBank, Optus, St.George, David Jones and Ryanair. Now I work with smaller brands to help them improve their marketing ROI.
Here's some of my biggest wins from the last 10 years.
* Delivering long term marketing goals - in my first year at CommBank I increased sales 65% for the product I work on.
* Campaign Strategy and Execution - again at CommBank, the first marketing campaign I ran generated a 220% increase in landing page traffic, and a 260% increase in leads (compared to the 5 months prior).