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Jessica H. | Elance
 
176985602337900
Last Sign-in: Jul 16, 2015

Jessica H.

Senior Marketing and Communications Manager
   Canada
  |   Canmore, Alberta

Overview

-Over 10 years of experience in innovative marketing management at both independent and large multinational companies
-Demonstrated leadership in the strategic planning, development and execution of trade and consumer facing programs to build brand equity, stakeholder engagement and drive sales
-Expert knowledge of all facets of digital marketing principles and technology including web development, e-commerce, user experience, loyalty programs, SEO, SEM, advertising, email, mobile, web analytics and social media monitoring

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Skills (10)

Tested
Marketing Strategy
Brand Management
Marketing Communications
Trade Marketing
Digital Marketing
Market Planning
Relationship Marketing
Social Media Marketing
Market Analysis
International Marketing

Employment

Petcurean
Senior Manager, Sales and Marketing Effectiveness
2014 - 2015
-Developed, led, managed and oversaw the effective execution of the company’s annual trade and retail marketing strategy with 1 direct report (trade marketing assistant) and reported to the...
Petcurean
Marketing Manager (Contract)
2012 - 2013
-Led the company’s strategic marketing initiatives, supported with a marketing team of 4 direct reports (social media, events, customer service and admin) and reported to the General Manager -Led...
Nature's Path Foods
Social Media Specialist
2011 - 2012
-Evolved new and existing social media programs on current and emerging social platforms, including Facebook, Twitter, YouTube, Pinterest, Foursquare and blogs -Managed online reputation to ensure...
Klick
Account Supervisor
2008 - 2008
-Sourced and established new or existing relationships with healthcare clients to identify new business opportunities -Provided strategic digital recommendations to support current brand strategy,...
CTC Communications Corporation
Project Manager
2006 - 2008
-Managed the development and execution of marketing strategies for multinational pharmaceutical companies -Demonstrated workload efficiency and predictability for positive results with the...
Kingston General Hospital
Registered Dietitian
2000 - 2003
-Assessed, planned, implemented and evaluated nutritional care plans for critically ill patients

Education

Western University
Bachelor's Degree
-
Université Paul Cézanne (Aix-Marseille III)
Master of Business Administration (M.B.A.)
-
Overview  |  Job History  |  Resume/C.V.

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Identity
Username
JessicaH13
Type
Individual
Member Since
July 2015
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Jessica H. | Elance

Jessica H.