With more than 40 years of professional communications experience in journalism and non-profit organizations, I will work with you to ensure that your communications media and techniques are used strategically to meet your goals. My work has included wire service and newspaper reporting; writing for publication in magazines and newsletters; executive speech writing; preparing lobbying materials; developing and producing brochures, newsletters, white papers, and ad copy, consulting, and teaching college-level and business communications...
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In more than 40 years of working full-time as a writer, I have gained broad experience in key aspects of communications in a number of industry groups.
I work with executives in businesses and nonprofit organizations to use communications strategically to meet specific goals. Typical assignments include news releases, brochures, white papers, audio-visual presentations, speeches, annual reports, and internal documents. For each, I can take the project from inception to completion, bringing in specialized graphic and other professional services as needed.
i can work with clients to assess the effectiveness of their current communications activities and recommend changes if needed. I can lead internal workshops on topic such as effective communications, writing to be understood, presentation skills, and proofreading.
While I have specialized in healthcare for nearly two decades, I also have experience in education and environmental concerns.
I won an award for advocacy/lobbying materials prepared for the Hospital and Healthsystem Association of Pennsylvania.
In addition to being a skilled writer, I am a painstaking proofreader and copyeditor who has written and edited several books published by RB Books.
I am committed to delivering effective, measurable results on time and on budget.
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Hospital and Healthsystem Association of PA
Vice President, Communications
1985 - 1997
Direct all communications strategies, programs, and activities for this 230–member state association. Consult with senior management and member organizations to design effective advocacy programs...
PA Blue Shield
Issues Analysis Manager
1984 - 1985
Developed and initiated an effective system to identify and communicate key political, business, and social issues affecting the nation’s largest Blue Shield Plan. Established information database...
PA Blue Shield
Corporate Communications Manager
1979 - 1985
Responsible for all internal and external communications including sales/marketing literature, news media relations, publications, speeches, audio–visual presentations, and testimony. Worked...
PA Department of Environmental Resources
Director of Public Information
1972 - 1979
Served on Secretary’s senior staff to address a wide range of policy issues. With a staff of six, directed media relations, brochure design, executive speech writing, public service announcements,...
University of Pittsburgh
Master of Education
Bachelor of Arts
1958 - 1962