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John C. | Elance
 
176985602337900
Last Sign-in: Mar 16, 2015

John C.

Direct-Response Online Advertiser
   United States
  |   Pacific Palisades, CA
  |  10:07 pm Local Time

Overview

I specialize in generating more leads, calls, and sales from online advertising. Paid web traffic is the fastest, cheapest, yet least understood way to grow a business. That is why I have been able to grow a businesses leads 500% in a month, and cut CPLs by 60%.

I have worked with 50+ companies, and am experienced managing $XXX,XXX+ per month

Direct-response online advertising is my passion and raison d'etre! Messing around with Google Adwords as a broke college student fueled a lifelong passion for problem-solving, and finding creative...

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May 30, 2013|Ad Campaigns|$100|Completed
Apr 28, 2013|Search Engine Marketing|$1,000|Completed
|
4.4
Apr 11, 2013|Search Engine Marketing|$100|Completed
|
5.0
Mar 4, 2013|User Experience Design|$2,000|Completed
|
5.0

View All »

Portfolio

Goal: Get phone calls reporting $2 mill. & up Medicare or tax fraud Customer signed...
http://sem-success.com/
Goal: Get traffic for ~20,000 products on Google Product Search Customer signed on in...
http://sem-success.com/
Target CPA: $20 Average Order: $75 Profit Margin: 25% Customer goal was to drop CPAs so...
http://sem-success.com/
By changing the headline, main image, and button of a clients landing page, I was able...
http://sem-success.com/
The image above is a quick view of the landing page I built ( with the help of a...
Case study on how we increased lead volume by 100.50% with PPC

Skills (6)

Tested
Google AdWords
Knowledge of Google AdWords Test
My Score
avg
eCommerce Consulting
Internet Marketing
Google Analytics
Marketing
Advertising

Service Description

Search Advertising
*****CASE STUDY*****In a 4-month period I grew an account from 220k/monthly spend to over 1,000k/monthly spend, 98% on text-link based ads, while dropping cost-per-lead 60% during that period.*****
I am Google Analytics certified, and am experienced creating, managing and optimizing accounts on Google Adwords and Microsft Adcenter (Bing/Yahoo)

Display Advertising
*****CASE STUDY*****Using tactical B2B display advertising on Facebook directed only at employees of specific companies, a lawyer client of mine was able to gain tax-fraud leads for $5,000 that resulted in a multi-million dollar lawsuit.**********
I write ads, and design banners, and am extremely focused on making sure that as a client, your ads are shown ONLY on websites that are 100% relevant to your business.

eCommerce Advertising
*****CASE STUDY*****In two months I was able to get 33,344 visits (FREE traffic) to a clients website on Google Shopping by optimizing the data feed they were sending. This traffic resulted in 240 auto tire transactions**********
Advertising for eCommerce business's is very different than other sorts of business's, and should be much more specific, product-focused, and shopping engine focused than other types of websites. I have experience working with over a dozen eCommerce clients.

Conversion Optimization
I have experience creating numerous landing pages for my clients that convert well. [[EXAMPLE HERE]] ==> http://fortalicesolutions.com/offer/
I also regularly...

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Keywords

sem
ppc
adwords
adcenter
ecommerce
seo
facebook
social media
content marketing
inbound marketing
pay per click
lead generation
google partners
adwords certified
sem optimization
Company Snapshot
Elance Level
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  • 12 months
  • Lifetime
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Identity
Username
johncrestani
Type
Company
Member Since
October 2009
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John C. | Elance

John C.