Over the past four-plus years, my successes in interactive marketing have led me to develop great confidence in my ability to lead an online marketing campaign. When my experience in leading a marketing campaign is coupled with my talents as a communicator, positive ROI and a successful campaign are almost unavoidable.
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I analyze top websites to determine the best approach to getting products or services in front of the right customers. I optimize websites and manage link popularity efforts and promotion of websites online with the following...
I'm looking for freelance opportunities to keep my all-around internet marketing skills fresh, find new challenges, test new strategies out to get results for businesses and make a difference for companies trying to better leverage the web.
Prior to taking on my current day job, I spent 23 months as an Assistant Marketing Manager at a luxury resort located in Farmington, PA. I played a key role in their improvement online as the manager of all internet-related projects of four websites.
While there, I developed an e-mail marketing schedule and organic SEO plan with the following goals:
- MORE inbound website traffic
- MORE direct call volume
- MORE online bookings and business generated online
Because of these web-based projects, the resort website exceeded two million unique visits for the first time under my management and doubled online bookings versus the previous year.
I've also created and managed blogs, moderated message boards, developed site content plans, and composed marketing communications for companies in a variety of industries during my time as a professional.
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Director Of Client Marketing
2008 - Present
• Director of off-page SEO campaigns for 50+ clients with a monthly portfolio value of over $85,000.
• Manager of complete on-page SEO process for company and over 30 client websites.
Nemacolin Woodlands Resort
Assistant Marketing Manager
2006 - 2008
• Copywriter of all website content and various marketing communications.
• Copywriter and layout designer of over 100 e-mail marketing messages.
• Developer of online property management system.