What I do:
Over years I have created and managed marketing campaigns, developed websites, and re-branded an entire companies. I am obsessed with optimizing the user experience using a variety of analytical tools effectively measure Return On Investment - after all, you know what they say:
"Can't manage what you can't measure!" :)
Who I am:
An optimist, an academic, a creative, a self-proclaimed philosopher, and an internally motivated business professional. I run toward fires and never stop looking for ways to learn and grow.