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Jeff Q E. | Elance
 
176985602337900
Last Sign-in: Aug 1, 2014

Jeff Q E.

   United States

Overview

Jeff is a dynamic and imaginative marketer and strategist, skilled at delivering business solutions for brand building and market share acquisition. With expertise in account planning, partnership marketing, retail promotions and consumer packaged goods he couples 10 years of agency experience and 6 years on the client-side with a fact-based approach to problem solving.

Jeff has honed his skills as strategic lead on brands as diverse as TYLENOL (PM & Arthritis), Absolut Vodka, Sprite, Children¿s National Medical Center and key successful...

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Skills (10)

Tested
Account Planning
Brand Strategy
Campaign Management
Consumer Packaged Goods (CPG)
Partnership Marketing & Negotiation
Quantitative Research Development
Quantitative Research Analysis
Qualitative Research Development
Qualitative Research Analysis

Employment

Capital One
Brand Strategy ¿ Inbound Web
2011 - Present
Lead and manage the development of online marketing assets from creative brief through execution and results within cross-functional teams. Activate multi-channel marketing strategies targeting...
TPN
Account Director | Retail Strategy
2010 - 2011
Managed promotions strategy and retail engagement materials servicing Hershey and Altria focusing on Shopper Marketing and Consumer Promotions tactics. Aligned consumer-focused strategic thinking...
Noodle
Owner
2009 - 2010
Launched owner-driven consulting firm with a focus on insight based marketing and campaign management. • Developed the first integrated promotional campaign used by Visual Arts Center of Richmond....
Circuit City
Category Marketing Manager- firedog
2003 - 2009
Advanced to Category Marketing Manager directing the Firedog service brand’s $10M communications budget while transitioning from brand-launch to ongoing operations. Selected to join the “green”...
Saatchi & Saatchi Advertising
Strategic Planner
2002 - 2003
Reporting to the VP Group Planning Director; hired to plan advertising strategy on key TYLENOL sub-brands: TYLENOL PM, TYLENOL Arthritis Pain, TYLENOL Sinus & Cold, St. Josephs Aspirin as well as...
Upshot
Senior Manager | Creative Planning
2000 - 2001
• Designated areas of brand advantage for Absolut Vodka, Cingular Wireless, Microsoft’s UltimateTV, Sprite, SBC Telecommunications (Long Distance, DSL, & Wireless) and Wizmo. • Hired and trained...
Eisner Communications
Sr. Strategic Planner
1997 - 2000
• Evolved new business protocol during the pitch of Thingamajob.com pitch Result: Eisner won the account based on the strategy presentation and it soon grew to $10 Million in revenue. • Inspired...
WRLH FOX 35
Research Director
1995 - 1997
• Identified areas of strategic advantage for WRLH. • Interpreted quantitative research for clients and sales account executives to bolster WRLH competitive position. • Forecast FOX TV ratings...

Education

Virginia Commonwealth University
Bachelor of Science
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Overview  |  Job History  |  Resume/C.V.

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Identity
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JQErickson
Type
Individual
Member Since
November 2013
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Jeff Q E. | Elance

Jeff Q E.