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Jennifer B. | Elance
 
176985602337900
Last Sign-in: Mar 11, 2015

Jennifer B.

   United States
  |   Brooklyn, NY

Overview

Marketing professional with experience in creating and overseeing complex cross-channel creative campaigns encompassing paid, owned, and earned. Experience with clients spanning all sectors, with a speciality in creating content ecosystems for brands in highly regulated spaces. UX-savvy with expertise in editorial, web publishing, and copywriting. Discerning eye for content that deeply resonates with an audience, informed by a background in book, magazine publishing, and film.

What I do:

Editorial Strategy
Content Strategy
Content...

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Skills (10)

Tested
Copywriting
Content Strategy
Digital Marketing
Blogging
Brand Development
Digital Strategy
Magazines
Publications
Books
Marketing Communications

Employment

Sullivan
Director, Digital Content Strategy
2014 - 2015
Consultant for clients that incude Two Sigma, Merrill Lynch, TD Ameritrade, Cornell Tech, and Baseball Hall of Fame
Memorial Sloan Kettering
Senior Managing Editor & Content Strategist
2014 - 2014
Lead content strategy for MSK’s Public Affairs & Marketing department, act as managing editor for website, blog, and social, and manage editors and freelancers. Digital agency point person for...
Havas Worldwide
Content Strategy Director
2011 - 2014
Director of Havas's growing New York content strategy group and community management team. Deliverables include editorial calendars, tone of voice guides, content inventories, content audits,...
Interbrand
Senior Manager, Global Brand Communications
2008 - 2011
Led Interbrand's content strategy. Managed and edited all content for the global corporate website. Wrote and edited Best Global Brands, Best Global Green Brands, Best Luxury Brands, Best Retail...
Houghton Mifflin Harcourt
Assistant Editor
2006 - 2008
Assisted Ann Patty, editor of Yann Martel, Abby Thomas, Michel Faber, Jenna Blum, Patricia Hampl, and many others. Assisted Jenna Johnson, editor of Scarlett Thomas and Maggie O'Farrell. Worked...
Swink magazine
Senior Editor
2004 - 2007
Senior editor of a print and online literary magazine for emerging writers. Swink published early work by Jonathan Ames, Megan Daum, Neal Pollack, Etgar Keret, Noria Jablonski, and Daniel Alarcón.
Del Commune Enterprises
Book Scout
2005 - 2006
Book scout for Harpo Productions (Oprah's film company), Longanesi, Penguin UK, Ullstein, Nieuw Amsterdam, and Urano.
IMG Literary
Foreign Rights Associate and Assistant Agent
2004 - 2005
Handled foreign rights for IMG Literary authors. (Authors included Heidi Klum and Pat Conroy.) Agented new authors.
Travelling East Productions
Production Assistant
2001 - 2002
Production Assistant for documentary film company.
Lawrence Gordon Productions
Film Intern
2000 - 2000

Education

Columbia University in the City of New York
B.A.
-
New York University
M.A.
-
Overview  |  Job History  |  Resume/C.V.

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Identity
Username
Jsb84
Type
Individual
Member Since
March 2015
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Jennifer B. | Elance

Jennifer B.