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Jared S. | Elance
 
176985602337900
Last Sign-in: Jun 28, 2014

Jared S.

Full-Service Market Research and Analytics
   United States
  |   Berkeley, CA
  |  7:08 am Local Time

Overview

Swanson Consulting is a full-capabilities market research and analytics firm. We are focused on designing, executing, and delivering timely, high-quality analyses to support business decision-making.

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Skills (5)

Tested

Service Description

We offer a wide range of both traditional and innovative market research and analytics capabilities intended to help our clients:

* Identify and prioritize customer needs and requirements.
* Understand the purchase process to identify key decision drivers.
* Segment the market to determine the most profitable targets.
* Measure brand performance, including awareness, familiarity, consideration, and image.
*Understand customer attitudes and product usage behavior.
*Track employee satisfaction and customer loyalty.
*Determine optimal product pricing and positioning.
*Identify market preference for product naming and design.

The methodology selected results from an assessment of the client's information needs and any constraints. Swanson Consulting's work is evenly split between qualitative projects - focus groups (traditional, online, hybrids, telesessions), in-depth interviews (in-person, telephone, onsite), etc. - and quantitative projects - telephone research, online surveys, etc.




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Employment

Praetorian Group
Product Development
2010 - Present
Jared Swanson (Self)
Freelance Account Planner
2009 - 2010
Stein Rogan + Partners
Account Planner
2007 - 2009
Bowdoin College Department of Art History
Teaching Assistant
2006 - 2006
Baruch College Survey Research Unit
Interviewer
2005 - 2005

Education

Bowdoin College
Bachelor of Arts
2003 - 2007
Overview  |  Job History  |  Resume/C.V.

Keywords

Research Design
Analytics
Online Survey
Focus Group
Phone Interview
My Snapshot
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Elance Level
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  • 12 months
  • Lifetime
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Identity
Username
jswanso2
Type
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Member Since
December 2010
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Jared S. | Elance

Jared S.