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Keith W. | Elance
 
176985602337900
Last Sign-in: Jan 27, 2015

Keith W.

Brand Name, Tagline Development
   United States
  |   Akron, OH

Overview

Hi. I am a senior level advertising copywriter with 20+ years of ad agency experience in senior level creative lead positions and a naming and tagline specialist. Currently I am freelancing throughout Ohio and loving the 'gig culture' as it's called.

I write ads, ad campaigns, collateral, direct mail, web sites, product descriptions and a variety of general communications. Some of the brands I have worked on include Miller Brewing, Kraft Food Service, Pioneer Audio, and Chevrolet. I excel at naming products, companies and even pets.

I kick...

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Aug 24, 2011|Lead Generation|$0|Completed
Jul 25, 2011|Marketing & Sales Consulting|$50|Working
|
5.0
Jun 16, 2011|Marketing & Sales Consulting|$300|Working
|
5.0
Mar 28, 2011|Marketing & Sales Consulting|$438|Working
|
5.0

View All »

Portfolio

Effective Brainstorming Skills
Name and tagline for online Real Estate Community
Name of branding & marketing company
http://www.voltedge.com/
Name of in-car HD Radio unit
http://shop.npr.org/radios/visteon-hd-jump-radio-w/car-kit/
Name for online sports work out video company
http://www.goproworkouts.com/pages/restricted.php
Name for arts and cultural events web site
http://highbrowse.ie/index.html
Economic Development Research Tool

Skills (6)

Tested
Advertising
Advertising Skills Certification
My Score
avg
Product/Service Naming
Creative Writing
Creative Writing Test - Fiction (U.S. Version)
My Score
avg
Passed
English Grammar
U.S. English Grammar Test (For Writing Professionals)
My Score
avg
Business Name Creation
Marketing

Service Description

I am currently working as a freelance advertising copywriter for several clients throughout Ohio. In all, I have close to 20+ years of ad agency experience in senior level creative lead positions and have numerous industry awards for my work on national and local accounts. On the creative writing side, I also have a Masters in poetry and creative writing from Purdue University which shapes and informs my writing whether I am crafting an article or creating concepts for an ad .

ad campaigns
ads
radio
brochures
direct mail
general communications
taglines
product descriptions
product naming'
company naming
sales letters
proofreading

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Education

Purdue University
Masters
1992 - 1995

Keywords

copywriter
creative writing
editing
taglines
product naming
B2B copywriter
company naming
My Snapshot
Sales & Marketing
2
Elance Level
Level represents activity and experience on Elance. Freelancers start at Level 1 and achieve higher levels through their work. A higher "Level" indicates greater earnings, ratings and other achievements on Elance. Learn More »
  • 12 months
  • Lifetime
Jobs
1
1
0
Total
Milestones
Hours
Reviews
5.0
Recommend
Clients
Total
Repeat
Earnings
Total
Per Client
Identity
Username
KeithWoodruff
Type
Individual
Member Since
May 2009
Elance URL
Verifications
0
Keith W. | Elance

Keith W.