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Zoltan L. | Elance
 
176985602337900
Last Sign-in: Nov 9, 2015

Zoltan L.

Web Analytics and PPC Specialist
   Netherlands
Amsterdam
  |  6:27 pm Local Time

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Zoltan L.'s identity has been verified.  Learn More

Overview

Minimum Hourly Rate $40

I'm a Web Analytics and PPC Specialist with more than 6 years experience in digital marketing.

I've had projects from almost any field: starting from simple corporate web-sites, to big online travel-services and e-commerce companies.

Your website is critical to the success of your business, but what do you really know about your website visitors?
- Who are they?
- How are they getting to your site?
- Once they get there, what are they doing?
- When are they doing it?

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Portfolio

Skills (8)

Tested
Google Analytics
My Score
avg

Service Description

Here are the tasks I can help you with:

1. Simple Google Analytics and Universal Analytics settings
- Goal tracking
- E-commerce tracking
- Making custom reports
- Audit of current settings and troubleshooting
- Custom dimensions and metrics

2. Complex Google Analytics / Universal Analytics and Google Tag Manager settings and consulting:
- Enhanced Ecommerce
- A/B-testing (Google Content Experiments, Optimizely)
- Migration to Google Tag Manager
- Cross Domain Tracking
- Display Features (Remarketing, Demographics and Interest Reporting)

3. Google AdWords, Bing Ads
- AdWords, Bing Ads account set-up
- AdWords, Bing Ads campaigns management
- Display advertising
- Retargeting (Display, RLSA)
- Automated rules
- Quality Score Improvement

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Education

International Advertising Association, New York
Marketing Communications Diploma
-
Oxford Brookes University
Business Studies: Marketing Specialization
2008 - 2012
International Business School
Economist in Business Administration, Management
2008 - 2012
Universidad de Sevilla
Erasmus
2010 - 2010
Overview  |  Job History  |  Portfolio  |  Resume/C.V.

Keywords

Web Analytics
Google Analytics
Google Adwords
Bing Ads
Google Tag Manager
Display Marketing
Display Remarketing
RLSA
A/B Testing
My Snapshot
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Elance Level
Level represents activity and experience on Elance. Freelancers start at Level 1 and achieve higher levels through their work. A higher "Level" indicates greater earnings, ratings and other achievements on Elance. Learn More »
  • 12 months
  • Lifetime
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Identity
Username
laczo
Type
Individual
Member Since
June 2015
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Zoltan L. | Elance

Zoltan L.