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Laura McPherson | Elance
 
176985602337900
Last Sign-in: Apr 19, 2014

Laura McPherson

Expert English Writing, Transcribing, Editing
   United States
  |  10:23 pm Local Time

Overview

Laura McPherson is a professional freelance writer working full-time on freelance projects. She is ranked within the top .05% of the 177,000 individuals working through Elance for dedicated service delivery, positive feedback, and the strength of her client relationships. She communicates regularly with her clients on projects to ensure that projects flow smoothly and are delivered to the client’s satisfaction, on time, every time.

Through contract work and regular employment Laura has experience in a variety of areas, including but not...

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Mar 10, 2014|Article Writing|Private|Completed
|
5.0
Jan 17, 2014|Article Writing|Private|Completed
|
5.0
Dec 30, 2013|Article Writing|Private|Working
Nov 29, 2013|Article Writing|Private|Completed
|
5.0

View All »

Portfolio

A how-to document on improving phone call handling for businesses.
A brief informational handout written for the corporate finance space.
An overt sales piece for use as web content giving a general overview of a company's...
An example of academic writing using analysis. This example is an analysis of a...
This is an example of academic writing for suggestion papers. A problem and subset of...
This is an example of editorial article writing and position papers.
An example of article writing for the travel writing niche.

Skills (15)

Tested
Windows XP
Windows XP Test
My Score
avg
Academic Writing
U.S. Academic Writing Test
My Score
avg
Business Writing
Business Writing Skills Test (U.S. Version)
My Score
avg
Creative Writing
Creative Writing Test - Non-fiction (U.S. Version)
My Score
avg
English
English Vocabulary Test (U.S. Version)
My Score
avg
Passed
U.S. English Proofreading Skills Test (AP Style)
My Score
avg
English Punctuation
U.S. English Punctuation and Mechanics Test
My Score
avg
Microsoft Word
Microsoft Word 2007 Test
My Score
avg
Online Writing
Online Article Writing and Blogging Test (U.S. Version)
My Score
avg
Passed
Report Writing
Report Writing Test
My Score
avg
Technical Writing
Technical Writing Skills Certification
My Score
avg
Photography
Photography Certification
My Score
avg
Passed
Call Center Skills
Call Center Skills Test
My Score
avg
General Office Skills
Office Skills Test
My Score
avg
Microsoft Excel
Google AdWords

Service Description

Laura has delivered over 3,000 writing pieces to clients, including articles, white papers, sell sheets, training manuals, and blog posts with consistent five-star feedback across all of her connection platforms. Many of her clients come to her after less than positive experiences with other freelancers and find that with the right freelancer, it is possible to generate exceptional content that moves businesses forward within budget and deadline. Key aspects of Laura’s writing services include:

SEO focused writing
Audience engagement
Formal or informal voice
Convention and tone matching to existing content streams
Ability to be flexible to meet the content’s purpose, whether it is for sales or pure information

As a native English speaker with a college education and deep work experience Laura is able not only to learn new information quickly but to communicate that information to others in ways that are interesting and easy to understand. Her training and management experience in particular have shaped this skill, which combined with her education and experience in English writing enable her to take on virtually any writing project and deliver.


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Employment

Freelance Writer
Self-Employed Contractor
2011 - Present
Provide original, intriguing content and copy to websites, small businesses, and corporations across a variety of industries for a range of purposes, including press releases, company histories,...
Inland Real Estate Investment Corporation
Investor Services Supervisor
2006 - 2011
Focus on the activities and back office operations of the Inland American REIT, a fast paced collective investment vehicle similar to a mutual fund formed to acquire primarily retail properties and...
Protocol
Corrections Specialist I
2005 - 2006
• Real-time transcription for in the field activities. Edit and proofread transcription histories. • Researched and documented parolee history at the direction of assigned agents. •...

Education

Northern Illinois University
Bachelors
-
Elgin Community College
Associates in English
-

Keywords

content writing
copy writing
journalistic writing
business writing
feature writing
blog writing
article writing
creative writing
report writing
white paper writing
My Snapshot
Elance Level
Level represents activity and experience on Elance. Freelancers start at Level 1 and achieve higher levels through their work. A higher "Level" indicates greater earnings, ratings and other achievements on Elance. Learn More »
  • 12 months
  • Lifetime
Jobs
Total
Milestones
Hours
Reviews
5.0
Recommend
Clients
Total
Repeat
Earnings
Private
Private
Total
Per Client
Identity
Username
LauraMcPherson
Type
Individual
Member Since
December 2011
Elance URL
Verifications
0
Laura McPherson | Elance

Laura McPherson