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Lisa H. | Elance
 
176985602337900
Last Sign-in: Jan 20, 2015

Lisa H.

Driven marketing professional
   United States

Overview

Dynamic marketing professional with extensive experience developing strategic brand positioning and integrated marketing campaigns for new and established products in automotive, technology and consumer goods. Demonstrated success as a hands-on leader of marketing teams with a tenacious approach to achieving objectives. Results-oriented team player with strong leadership and creative problem solving skills who thrives in a fast-paced and progressive professional environment.

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Skills (10)

Tested

Service Description

Exploring new opportunities at established for-profit companies, in thriving industries, who embrace innovation and creativity as necessary values to realize their business objectives.

Specialties: Strategic Market Positioning;
Product Introductions;
Cross-functional Team Leadership
Social Media;
Press Relations;
Partnership Marketing;
Experiential Consumer Marketing;
Event planning;
Project Management
Contract negotiation;
Team leadership, coaching and mentoring

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Employment

BSM Financial Group
Director of Sales & Marketing
2013 - Present
• Cultivate relationships with local and national equipment vendors to generate customer base, which has led to substantial revenue within the first year • Developed corporate identity, company...
Julie Orlov Consulting
Director of Marketing
2011 - Present
Developed product roadmap and digital marketing strategy for this self-help start-up, generating a steady increase of social media impact and new customer conversion and increased revenue.
United Way of Greater Los Angeles
Director, Relationship Marketing
2009 - 2011
Led a staff of managers, developed strategy and led cross-functional teams in the creation and execution of donor engagement initiatives, including large-scale events, to promote the corporate...
Toyota Motor Sales, Inc.
Engagement Marketing Consultant
2008 - 2008
Contract assignment to manage multi-million dollar experiential marketing programs designed to build consumers’ relationship with Toyota vehicles: • Created engaging on-site programs, which...
International Rectifier
Marketing Communications Manager
1999 - 2007
Established Americas MarCom team from the ground up. Developed marketing communications objectives and strategies and managed Americas’ multi-million dollar annual budget. Managed a staff of...
The Action Group
Account Supervisor
1997 - 1999
Led account service team for boutique, full-service advertising agency with Consumer and B2B accounts. Clients: Mattel, Century 21 Real Estate, Futurekids, Homeseekers.com, Management Solutions,...
Overview  |  Job History  |  Resume/C.V.

Keywords

marketing
communications
promotion
social media
project management
event
planning
press
PR
B2B
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  • 12 months
  • Lifetime
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Identity
Username
lharrison318
Type
Individual
Member Since
January 2015
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Lisa H. | Elance

Lisa H.