Libby Calaby | Elance
Last Sign-in: Nov 21, 2015

Libby Calaby

LinkedIn Profile Expert | CV & Résumé Writer
   United Kingdom
  |   Telford, England
  |  6:44 pm Local Time


LinkedIn Strategist | Certified Professional Résumé Writer | CV Expert | Career Coach | Personal Branding Coach | Profile Writer

Hello! Thanks for checking out my profile.

I love to help job seekers and career movers from graduate to CEO level position themselves for their next role through powerful, compelling CVs / résumés, LinkedIn profiles and personal websites.

I also help entrepreneurs, freelancers and small business owners from around the world to maximise their online personal brands and digital presence.

As a highly experienced LinkedIn strategist, personal branding coach and executive CV writer, I strengthen personal brands and social media presence to help execs and SMEs to realise their brand objectives.

With more than 13 years experience in writing exceptional profiles at the most senior level, I have worked with leaders from FTSE & Fortune-ranked enterprises from around the world.
Service Description
I offer:

- Personal Brand Coaching
- LinkedIn Profile Writing
- LinkedIn Coaching
- LinkedIn Workshops
- Personal Website Creation
- Executive Bio Writing
- Executive Profile Writing
- Company Profiles and About Pages
- LinkedIn Company Pages
Institute of Design - Hertfordshire University
BA (Hons) Graphic Design
Self Employed
Freelance Copywriter, Editor and Proofreader
2010 - Present
Creative, professional copywriter and editor with a global client base. * Creative editor for 'Unsung', a unique book of previously unreleased lyrics by rock icon and Megadeth bassist, David Ellefson. Authored press releases for global distribution, announcing forthcoming publication. * Managed several clients simultaneously, meeting tight deadlines and working within strict budgets. * Conducted multiple video interviews with domestic and international clients by Skype, whilst freelancing as a senior CV writer for CityCV - one the UK's leading CV consultancies. * Wrote clear, convincing and results orientated copy across several campaigns for an international client base. * Accurately proofread all content prior to submission / publication.
ChoiceShops Ltd
Copywriter / Business Manager
2009 - 2011
Demonstrated rapid career progression within a multi-site specialist online retailer across a series of niche categories in the health care and horticulture market. Promoted to Horticultural Business Manager within six months with key accountability for the recruitment, management and support of a team of six across two geographical sites; successfully built a £1m+ online horticulture / web based garden stores business. * Collaborated with the CEO to develop a clear vision for business development; instrumental in achieving 26% departmental growth from year ending 2009/10 to 2010/11. * Strategically managed the introduction of new product categories with a structured approach, based on extensive research and key word activity. * Continually tracked competitor activity and ensured the business adapted to the changing market in order to maintain competitive positioning. * Held full P&L responsibility and ensured that targeted budgets and forecasts were comfortably over-achieved. * Supported all online marketing and promotional activities – ensured the maintenance and growth of the customer database for e-marketing purposes.
Payment Terms
* Payment accepted in milestones, as agreed prior to project acceptance

* On project completion, final payment will be expected within seven days

* I operate a professional service and charge a fair rate in accordance with my skill level. Please do not ask for a cheaper rate than quoted as I always feel guilty for saying no.

* All work undertaken through Elance must be paid through the Escrow system, for your security and mine. :)

* Projects unpaid after 14 days will be referred to the Elance dispute process.

I look forward to working with you.
Allan G
Cybercandy, Managing Director
Weekly blogger and product descriptions writer for
David Ellefson
Unsung Project, Internationally Acclaimed Musician
Creative Editor for 'Unsung' - a book of previously unreleased lyrics by iconic rock star, David Ellefson (Megadeth Bassist)
Libby Calaby | Elance

Libby Calaby