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Lisa B. | Elance
 
176985602337900
Last Sign-in: Oct 9, 2015

Lisa B.

25+ years writing top-notch copy that delivers
   United States
  |   Oviedo, FL

Overview

Minimum Hourly Rate $38

Seasoned freelance writer focused on helping clients achieve their marketing-communication goals by writing top-notch copy backed by 25 years of corporate, association and non-profit experience. Here's how one client sums it up:

“Lisa Beach gets it! With very little direction and input, she can take a complex subject and readily kick back crystallized copy that sells, promotes, affirms, and synthesizes. A good thinker, great listener and gifted writer, Lisa has the skills necessary to get the job done right. I’d hire her in a New York...

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Portfolio

Wrote feature article for association executives to help them improve their media...
Wrote feature article for association executives to help them improve their business...
Wrote article to help business professionals improve their writing.
Wrote feature article for client's team leadership newsletter.
Wrote feature article for non-profit executives to help them start publishing a...
Wrote feature article for manufacturing supervisors addressing absenteeism problems.
Wrote informational brochure for non-profit's new program. Copy targeted donors,...
Wrote brochure for non-profit recruiting volunteers for its Big Brothers/Big Sisters...
Wrote brochure copy targeting new moms for weight loss program.
Wrote brochure copy for Six Flags Great Adventure Theme Park promoting park's newest...
Wrote brochure copy for Six Flags Wild Safari Animal Park, targeting visiting guests to...
Wrote B2B marketing copy promoting AT&T's web marketing services.
Wrote marketing copy for fundraising event flyer for Big Brothers/Big Sisters.
Wrote marketing copy for flyer for small shoe store targeting local community.
Wrote marketing copy for small real estate company, targeting potential customers in...
Wrote marketing copy for small real estate company, targeting potential customers in...
Wrote marketing copy for Six Flags Theme Park promoting Beach Boys concert, targeting...
Wrote feature article for professional association members to help the smaller...

Skills (10)

Tested
Press Releases
My Score
avg
Passed

Service Description

I’ve been freelance writing for 25+ years, focusing primarily on business writing, public relations and marketing communications for small- to medium-sized businesses and non-profits. I’ve also been employed in the corporate, non-profit, and academic sectors, so my breadth of experience spans industries such as tourism/entertainment, healthcare, publishing, education, real estate, trade associations and social services.

Past writing projects include marketing materials, corporate communications pieces, website content, newsletters, brochures, flyers, articles, media kits, direct mail pieces, blog posts, sales letters, ad copy, and other business and marketing communications pieces targeting both internal and external audiences.

I’ve developed a knack for understanding a business quickly and cranking out great copy on deadline that reaches the target audience and delivers results. I’m confident I can do the same for you.




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Employment

Freelance Writer
Owner
1986 - Present
Provided freelance writing services for corporate, association, education and non-profit clients. Wrote content for both external and internal websites, newsletters, articles, brochures, flyers,...
Nuts & Bolts Publishing
Owner
1995 - 2000
• Produced monthly newsletter titled Non-Profit Nuts & Bolts aimed at non-profit executives. Managed all aspects of newsletter production and marketing, including writing, editing, design, vendor...
Six Flags Great Adventure Theme Park
Public Relations Assistant Manager
1994 - 1996
• Increase public awareness and enhance image of park in the Philadelphia area and outer markets through highly targeted public relations plan. • Create collateral pieces for park Guests to serve...
Burlington County Association of REALTORS®
Director of Public Relations
1988 - 1994
• Created PR department. Developed and implemented PR plan which targeted both internal and external audiences. • Established association as an invaluable industry resource for media. • Provided...
King’s College
Adjunct Professor
1991 - 1992
• Created college course on newsletter writing and design. Taught students how to produce a newsletter from initial concept to final printed piece, incorporating all stages of planning, production...

Education

Rowan University
Master of Arts Degree In Public Relations
-
King’s College
Bachelor of Arts Degree In Communications
-
Overview  |  Job History  |  Portfolio  |  Resume/C.V.

Keywords

copywriting
marketing communications
business writing
corporate communications
content writing
B2B marketing
online writing
blog writing
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LisaBeach
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Member Since
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Lisa B. | Elance

Lisa B.