Marketing and Business planner with several successes in the marketplace for high technology and B2B products.
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Execution of plans inculding product definition, promotion, distribution setup and management, and pricing.
Excellent with continuous process improvement starting with process definition and documentation, process measurement and improvement. I use six sigma quality concepts. Often, this process work can be used as the basis for ISO certification.
My knowledge of competitive theory is important to the planning and...
LYNN JOSEPH REITER
· Vice President--
· Increased sales by 600% by attracting and maintaining OEM accounts for precision measurement systems.
Achieved ISO 9000 certification by training, writing procedures, and managing the program.
· Improved profitability by implementing Continuous Process Improvement.
· Designed interface for interferometer-based metrology equipment for nanometer scale displacement measurement including temperature, pressure, and humidity measurement and control for wavelength correction.
· Cut costs by designing and implementing a vendor improvement program
· Developed Asian sales directly and through distributors, representatives, and trading companies. These efforts resulted in 30% increase in export sales.
· Directed marketing effort in support of international and domestic OEM sales to medical, scientific, and entertainment markets, resulting in an average annual sales increase of 25% across four diverse product lines.
· Negotiated major contracts with multidivisional foreign companies.
· Prepared marketing plans for existing and new products.
· Produced technical proposals for customers in the defense industry.
· Developed promotional plans with subsequent design of materials with resources inside and outside of the company.
· Managed application engineers, support staff, distributors, and sales representatives....
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