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Lucia N. | Elance
 
176985602337900
Last Sign-in: Oct 28, 2014

Lucia N.

   Italy

Overview

Senior executive with 16+ years experience in the entertainment industry. Brand strategist, digital and social media marketing specialist, content curator and commissioner, visual storyteller, business analyst and planner. Extremely knowledgeable of non-linear and transmediatic aspects of storytelling, with a genuine belief in - and understanding of - how technological innovation and the sharing culture can change our lives for the better.

Skills:
- Programming, acquisitions, commissioning of original content (branded and non-branded) for...

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Skills (10)

Tested
Digital Media
Content Strategy
Television
Broadcast
Editorial
Social Networking
Entertainment
Video
Creative Direction
New Media

Employment

Me
Independent Media Professional
2013 - Present
Consultant operating in the media industry, offering creative, marketing and business development support.
Viacom
Head of MTV Content, South Europe
2010 - 2012
Supervision and editorial coordination of all content for 11 MTV branded channels in France, Greece, Italy, Portugal, Spain. Decisional and strategic role within the MTV International Content team,...
MTV Italia
Head of MTV Channels (all platforms)
2009 - 2012
Supervision, direction, coordination and management of all the Italian MTV branded channels (2 free to air, 4 subscription based) and digital platforms with responsibility of the following areas:...
MTV Italia
Head of QOOB
2005 - 2009
Editorial responsability of Qoob (digital factory and webTV), MTV’s first venture Internationally in the realm of non-linear distribution and user generated content.
MTV Italia
Programming & Acquisitions Manager - pay channels
2004 - 2005
While in this position, I looked after the programming, acquisitions and versioning of content for the first 2 pay channels launched by MTV Italia on the Sky platform, MTV Brand:new and MTV Hits.
MTV Italia
Online Editorial Manager - www.mtv.it
2000 - 2003
As Chief Editor of MTV Italy's official website, I supervised and coordinated all the editorial content published online, both internally and externally produced. In this position, I've produced...
MTV Italia
Programming & Acquisitions Coordinator
1998 - 2000
Polydor Records
P.A to the Head of Press
1998 - 1998

Education

Università di Pisa
Master's degree
-
Overview  |  Job History  |  Resume/C.V.

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Identity
Username
Lucia_Nicolai
Type
Individual
Member Since
October 2014
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Lucia N. | Elance

Lucia N.