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Marcus S. | Elance
 
176985602337900
Last Sign-in: Nov 8, 2014

Marcus S.

   United States
  |   West Salem, WI

Overview

Active participant in core strategic and tactical marketing initiatives with a wealth of cross-functional experience in research, concepting, project management, budgeting, implementation, execution, and analysis.

Areas of expertise: Creative Services, Design/Layout, Copywriting, Market Research and Analysis, Tradeshows, eMarketing, Product Management, Web Design, Web Analytics and SEO

Operating Systems and Software (Expert/Proficient):
--Adobe InDesign CS - page layout and design software
--Adobe FrameMaker - large document desktop...

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Skills (10)

Tested
Salesforce.com
Advertising
Marketing Strategy
Email Marketing
Copywriting
SEO
Lead Generation
Marketing
InDesign
Brand Development

Employment

L.B. White
Product Marketing Manager
2012 - Present
Manages a leading product line of agricultural heaters serving the swine industry. Coordinates efforts with cross-functional teams to bring a quality product to market. Strives to minimize costs...
Authenticom, Inc
Director of Marketing
2011 - 2012
Gave a definition to the Authenticom brand by crafting a message that improved its brand value in the automotive sector. Was able to position the company as the industry leader by strengthening the...
Kaplan Professional
Senior Marketing Specialist
2008 - 2010
Conceptualized detailed business-to-business and business-to-consumer marketing strategies, tactics, and messaging to improve the sales of a leading global product line that generates $30+ million...
Kaplan Professional
Marketing Specialist
2005 - 2008
Initiated an annual marketing timeline that has become a standard operating procedure for 13 product lines under Kaplan Professional Drafted, proposed, and gained approval for annual marketing...
Kaplan Professional
Marketing Assistant
2004 - 2005
Served as primary copywriter of all marketing collateral and website copy across multiple product lines Assisted in the direction and execution of all marketing collateral Established working...
Kaplan Professional
Editorial Assistant / Lead Editorial Assistant
2002 - 2004
Successfully trained a five-member editing staff for the conversion all published documents from an MS Word platform to a large document , desktop publishing platform (Adobe FrameMaker) Edited all...

Education

University of Wisconsin-La Crosse
Bachelor of Arts
-
Overview  |  Job History  |  Resume/C.V.

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  • 12 months
  • Lifetime
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Identity
Username
marcuspschmitz
Type
Individual
Member Since
November 2014
Elance URL
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Marcus S. | Elance

Marcus S.