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Marnie B. | Elance
 
176985602337900
Last Sign-in: Mar 19, 2014

Marnie B.

Get It Done Project Manager! Let me Help!
   United States
  |   Lilburn, GA
  |  7:17 pm Local Time

Overview

Minimum Hourly Rate $44

Are you looking for an account services oriented, experiential, marketing leader that is happy with part time/contract work? That would be me! 14+ years, seasoned professional with part-time availability. Let me help you with your marketing needs!

THINGS I DO WELL: Marketing and Communication Plans, Sales Decks, Customer Loyalty Programs, Brand Messaging, Managing Creative Development, Timelines and Budget Management, POP/POS Development through Production, Event Planning, Social Media Management, Copy Writing, and much more!

I've...

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Skills (10)

Tested
Microsoft Excel
Microsoft Excel 2010 Test
My Score
avg
Microsoft Word
Microsoft PowerPoint
Computer Skills
Internet Marketing
Public Relations
Social Media Marketing
Advertising
Project Management
Customer Service

Service Description

I am a marketing professional with over 14 years of experience leading consumer marketing and communications. I've worked for and with multimillion-dollar companies. I'm a respected leader of creative teams, account management and corporate communication channels. I am adept at conceptualizing and orchestrating marketing campaigns that effectively reinforce and build brand images.

SNAPSHOT ON PAPER:
- Managed multi-platform marketing programs with budgets up to $25M. Directed retail activation management, system communications, PR, media relations, product launches, advertising, sales collateral and events marketing.

QUICK LOOK OF SOME ACCOMPLISHMENTS:
- Oversaw 2004 US Open POS creative development as well as 2005 US Open POS and Joint Logo creative development through execution, system communications - Innovative merchandising programs and successful display activities saw 20%+ jumps in volume sales during August/September 2005 time frame with an increase in POS orders on national levels
- Developed Give It back Retail Activation - a sweeps program with social media tie-in on Facebook
- Oversaw construction of Give It Back College Facebook Fan Page and application to track PET/Alum purchase and recycling behavior, including building awareness to TCCC initiatives in recycling and sustainability
- Activated 2007 Sampling Tour and Guerrilla Marketing efforts to drive brand awareness, trial and generate buzz among target consumers. Managed through coordination and...

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Employment

ADD ONE MARKETING LLC
Promotional Activation Manager
2006 - 2010
As a contracted employee for The Coca-Cola Company, I managed multi-platform marketing programs with budgets up to $25M. Directed retail activation management, system communications, PR, media...
ORIGEN CONSUMER MARKETING
Account Director
2003 - 2006
Served as integrated brand team member to create successful marketing promotional programs for Evian Spring Water. Selected Accomplishments: - Oversaw 2004 US Open POS creative development as well...
MOMENTUM WW
Account Executive
2000 - 2003
Global leading multi-platform creative agency Account Executive, 2/2002 to 7/2003 Assistant Account Executive, 2/2001 to 2/2002 Account Coordinator, 8/2000 to 2/2001 Advanced quickly through a...

Education

Georgia State University
Bachelor of Interdisciplinary Studies
- 1994
Overview  |  Job History  |  Resume/C.V.

Keywords

Event Planning
Project Management
Communication Plans
Sales and Marketing Materials
Point of Sale
Print Production
Creative Development
Timelines
Marketing Manager
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Identity
Username
MarnieBF
Type
Individual
Member Since
March 2014
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Marnie B. | Elance

Marnie B.