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Melanie W. | Elance
 
176985602337900
Last Sign-in: Jan 16, 2014

Melanie W.

Experienced business, marketing and on-line writer
   Australia
  |   Holloways Beach, Qld
  |  2:08 pm Local Time

Overview

Minimum Hourly Rate $50

I am a writer with over 25 years' experience in the commercial world of advertising, marketing and research; an acute awareness of deadlines and attention to detail; and a passion for business writing. My working life started in London, England, as an editorial assistant with the daily Financial Times newspaper; and I began my marketing career in a specialist financial publishing company, before moving to Sydney, Australia. There I worked for a TV production company, followed by 6 years in the advertising industry, during which time I...

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Portfolio

Commissioned to write a series of articles on marketing, communications and research...
Commissioned to write a series of articles on marketing, communications and research...
http://melwicks.blogspot.com.au
Commissioned to write a series of articles on marketing, communications and research...
http://melwicks.blogspot.com.au
Commissioned to write a series of articles on marketing, communications and research...
http://melwicks.blogspot.com.au
Commissioned to write a series of articles on marketing, communications and research...
http://melwicks.blogspot.com.au
Wrote design brief and all contents, and worked with web developer to produce a new web...
http://www.the2020group.com.au
Wrote the content for a 5-page website that needed to go live the same day.
http://www.halfmoonbaycairns.com.au
Developed creative concept and wrote all copy for an advertising campaign to re-brand...
http://melwicks.blogspot.com.au
Wrote and coordinated a multi-media advertising campaign for a residential land...

Skills (8)

Tested
Creative Writing Test - Fiction (U.S. Version)
My Score
avg
Business Writing Skills Certification
My Score
avg
Passed
Report Writing Test
My Score
avg
Marketing Management Test
My Score
avg
Passed

Service Description

As an experienced marketer across a broad range of industries and Government sectors, I am fully aware of the power of effective communication and the importance of the written word. I have honed my writing skills over numerous advertising and marketing campaigns, press releases, brochures, newsletters, corporate presentations and reports. I have written the content for several websites, and regular articles on marketing, media and research topics for an on-line monthly business publication. As a business owner, I am also mindful of the importance of delivering quality work, on brief, on time and on budget. Examples of my work can be viewed at www.melwicks.com

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Employment

The 20/20 Group Australia
Director
2003 - 2013
In 2002 I started my own business, The Edge Marketing Group, which specialized in customer research, strategic marketing planning, and the creative execution of advertising campaigns and corporate...
Delfin Lend Lease
National Marketing Manager
1995 - 2002
Lured back into the corporate world, I was employed as Marketing Manager, North Queensland, to launch and market two new residential land developments in Cairns and Townsville. During my 7 years...
Self-Employed
Creative Marketing Consultant
1992 - 1995
As a freelance marketing consultant, my activities mainly centered on writing press, TV and radio advertising campaigns, promotional videos, brochures, press releases, direct marketing letters and...
Overview  |  Job History  |  Portfolio  |  Resume/C.V.

Keywords

marketing
content
communications
copywriting
B2B
adverting
brochures
reports
articles
websites
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Identity
Username
MelWicks
Type
Individual
Member Since
July 2013
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Melanie W. | Elance

Melanie W.