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Michael Gray | Elance
 
176985602337900
Last Sign-in: Jul 31, 2015

Michael Gray

Professional Copywriting & Design
   United States
  |   Bainbridge Island, WA
  |  8:42 pm Local Time

Overview

If you want direct marketing that delivers results, I have the skills and experience you need. From direct mail and advertising to the web and email, I can help you with strategy, copywriting, design and execution.

My Elance clients say it best:

“Michael is hands down the most professional and talented freelancer we have used. ... This freelancer deserves a 6 out of 5, he's that good.”

“Michael did a fantastic job. ... Trust me, you won't be disappointed.”

“…Michael is a true professional. ... do yourself a favor and look at his...

Read More »
Feb 12, 2015|Other - Writing Services|Private|Completed
|
5.0
Dec 29, 2014|Copywriting|Private|Completed
|
5.0
Dec 2, 2014|Copywriting|Private|Completed
|
5.0
Nov 24, 2014|Copywriting|Private|Completed
|
5.0

View All »

Portfolio

I designed this envelope as part of a direct mail campaign for museum membership...
Copywriting, design and site development
http://vocedevelopments.ca
This postcard was created to drive new customers to an auto repair business.
I wrote and designed this direct mail letter with a tipped-on card for a regional...
This package was created for a regional bank to draw new checking account customers; I...
This is a proven direct mail format -- the faux check. It works for just about any type...
Design, copy and initial production
Wrote and designed a 3-panel self-mailer for a customer acquisition offer; the...
I developed the design treatment based on the client's brand guidelines, wrote the copy...
I wrote and designed this sell sheet to support a customer acquisition program for a...
I wrote and designed this direct mail letter for a wireless phone service customer...
I designed and wrote this this sell sheet to communicate a stripped down "elevator...
Wrote, designed and produced a direct mail package to acquire new members.
Redesigned and rewrote a self-mailer targeting energy industry professionals to boost...
Wrote, designed and produced a direct mail package to acquire new members.
Concept, design, graphics, copy, production
Concept, design, graphics, copy, production
I developed the initial concept, wrote the copy, and handled the graphic design.
I created the concept, wrote the copy and handled the graphic design for this oversize...
I created the initial concept, wrote the copy, and handled the design for this customer...
This is an example of a straightforward offer-driven envelope for a customer...
I designed this envelope as part of a member acquisition program for a major science...
I developed the concepts, wrote the copy and handled graphic design for these envelopes...
I wrote and designed this email to promote a B2B webinar for a leading wireless...
I designed a template and wrote this email for a leading wireless communication company.

Skills (14)

Tested
Direct Marketing
Copywriting
Copywriting
My Score
avg
Marketing
Marketing Analytics Fundamentals
My Score
avg
Print Advertising
Graphic Design
Graphic Designer
My Score
avg
Adobe InDesign
Adobe Indesign CS4 Test (Mac Version)
My Score
avg
Passed
Adobe Photoshop
Adobe Photoshop CS5 Extended Test
My Score
avg
Advertising
Advertising
My Score
avg
Lead Generation
Loyalty Marketing
Marketing Strategy
Adobe Illustrator
customer acquisition
E-mail marketing

Service Description

My services include direct marketing, web, email, advertising, sales collateral, and marketing communications. From strategy and planning to creative and production, my goal is to be the marketing resource you need to help you grow your business.

Whether it is online or offline, I can deliver the services needed to make your marketing program a success!

-- Direct marketing strategy
-- Offer and Call-to-Action (CTA) development
-- Copywriting
-- Design concepts
-- Graphic design
-- Layout & production
-- Database & mailing list
-- Circulation planning
-- Production management
-- Analysis

Here is a partial list of the types of programs that i have experience with:

-- Lead generation
-- Customer acquisition
-- Direct mail
-- Web sites and content
-- Email
-- Catalogs
-- Landing pages
-- Advertising
-- Membership campaigns
-- Fund-raising
-- Retention
-- Conversion, loyalty, win-back
-- Continuity

In my portfolio you will see examples of my work, including:

Direct mail packages
Postcards
Web sites
Landing pages
Email templates
Brochures
Sell sheets
Advertising Flyers
Posters
Sales letters
Self-mailers
Fund-raising packages
Sales collateral
Leave-behinds
Promo materials
Reply forms


Read More »

Keywords

direct marketing
direct mail
copywriting
graphic design
marketing strategy
email
landing page
postcard
sales letter
web content
brochure
sell sheet
advertising
web site
self-mailers
My Snapshot
7
Elance Level
Level represents activity and experience on Elance. Freelancers start at Level 1 and achieve higher levels through their work. A higher "Level" indicates greater earnings, ratings and other achievements on Elance. Learn More »
  • 12 months
  • Lifetime
Jobs
8
17
0
Total
Milestones
Hours
Reviews
5.0
Recommend
Clients
Total
Repeat
Earnings
Private
Private
Total
Per Client
Identity
Username
Michael9001
Type
Individual
Member Since
December 2013
Elance URL
Verifications
0
Michael Gray | Elance

Michael Gray