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Michele Buckley | Elance
 
176985602337900
Last Sign-in: May 9, 2015

Michele Buckley

Sales & Marketing Consulting
   Australia
  |   Curl Curl, New South Wales
  |  6:51 am Local Time

Overview

Minimum Hourly Rate $75

With 22 years experience as a sales and marketing manager, I'm very experienced growing businesses of all sizes via direct sales and direct marketing. Practical sales and marketing execution comes easily to me and I do whatever is required to get measurable results. I also professionally write and lecture at major universities and corporates on marketing, sales, and social media. I became a freelancer so I can spend more time with my kids while they still think I am cool.

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Skills (10)

Tested
Marketing
Sales
Enterprise Software
Analytics
Management
Content Writing
Report Writing
Business Writing
Technical Writing
Academic Writing

Service Description

Experienced lecturer, curriculum developer, writer and communications expert in marketing
Highly accomplished senior executive with 22 years experience in sales, marketing, product management, and event management in global IT enterprises.
Comprehensive skill set across management, budgeting, communication, strategic and tactical market planning, market development, technical evangelism, and coordination with sales and product development.


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Employment

Freelance
Sales & Marketing Consultant
2014 - Present
Program design, content development and writing for sales, marketing, loyalty and customer relationship management.
Study Group
Course Writer
2014 - Present
Develop university courses in International Business Management and Marketing.
University of New South Wales
Adjunct Lecturer and Workshop Facilitator
2007 - Present
Adjunct Lecturer in MBA program (AGSM) Marketing Management and Masters of Marketing. Workshop Facilitator in Marketing and Social Media for AGSM Executive Education Program
International College of Management Sydney
Lecturer and Course Writer
2014 - 2014
Teach 14 week courses in Marketing as part of the MBA program, subject preparation and course development. Assignment and exam preparation.
SAS
Senior Sales Manager
2011 - 2014
* Grew mid-market commercial business by 260% over 3 years * 20% year on year growth and 120% of YTD target in 2014
SAS
General Manager, Customer Retention
2010 - 2011
* Achieved the lowest renewal cancellation rate in the past 9 years * Increased the SAS Net Promoter Score by 10 points
IBM
Head of Marketing Management, A/NZ
2006 - 2009
* Lead marketing strategy, planning, and channel communication across all IBM brands (US$2B business) and 67 marketing managers.
IBM
Marketing Program Director, Asia Pacific
2005 - 2006
* Build a new marketing program to grow Asia channel revenue by 20% * Lead teams across 10 countries to achieve 173% of revenue target
IBM
Marketing Director, Software A/NZ
2001 - 2005
* Lead a team of 10 including DM, channel, market research, PR * Achieved 300% target and awarded “Asia Pacific Team of the Year” * Doubled the number of accepted marketing leads year on year
Lotus Development
Marketing Director, A/NZ
1999 - 2001
* Lead a team of 10 including DM, channel, market research, customer service, PR * Achieved a four-fold increase in event attendance driving 120% target * Produced the highest customer loyalty...
Lotus Development
Senior Product Manager
1996 - 1999
Product expert and spokesperson for Lotus and IBM worldwide, determining product requirements, key messages, pricing and positioning. Shipped two new product bundles internationally including the...
Lotus Development Corporation
Curriculum Development Specialist
1995 - 1996
Designed and developed software courses for global deployment.
Professional Development Group
Manager, Instructional Design
1992 - 1995
Managed a team of 5 developing opver 120 course materials for desktop software packages across all vendors.

Education

Australian Graduate School of Management
MBA
-
Tufts University
BA
-
Overview  |  Job History  |  Resume/C.V.

Keywords

Sales
Sales Writing
Marketing
Marketing Writing
Management
Consulting
My Snapshot
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  • 12 months
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Identity
Username
Michele-Buckley
Type
Individual
Member Since
February 2015
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Michele Buckley | Elance

Michele Buckley