Chicken or egg. Catch 22. Call it what you will.
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Bottom line, your company has a need that must be filled.
You know that to successfully reach your target audience, you need to refine your company's message, build your brand and communicate the value of your products or services so that it resonates with your customers. In today's challenging economy, it's more important than ever to maintain your presence in the marketplace and stay one step ahead of your competitors.
That takes purposeful marketing and writing that dovetails with your...
Over 25 years of experience in visual communications, writing and marketing allow me to hit the ground running. My strategic and creative approaches have shown consistently strong results regardless of my client's business and my prior experience within that industry. I roll up my sleeves and get to know your business and your goals as well as you do, and if you're venturing into uncharted territory, I'll help you draw the map. I then craft compelling messages that will resonate with your audience and help you meet those goals.
Whether spearheading the development of a brand foundation, creating a viral marketing campaign, writing articles and press releases or authoring persuasive marketing materials and SEO web content, I have the experience, skill and talent to see your projects through to completion.
I understand budgetary concerns and the need to hit the mark early on in the process. I'm good at that. I know that in order to find the right solutions, sometimes we'll have to turn a project on its head and look at it upside down. Or tilt it a little this way, a little that way. Or completely throw out the norm and invent a new standard altogether. At the end of the day, you have an elegant solution, based on a comprehensive strategy.
On time. On budget. And on target.
My clients call that a good deal. I call it good business.
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Michelle Venus Associates
2008 - Present
Michelle Venus Associates works with companies ready to take the next steps in their growth strategies who recognize the value of a strong marketing program. Acting as the in-house marketing...
Goddess of New Business Development
2009 - 2010
With a reputation as one of the most creative marketing and graphic design studios in Northern Colorado, Toolbox wanted to add to its roster of arts and culture clients. A direct mail campaign...
One Tribe Creative
2005 - 2008
This socially responsible branding agency in Old Town Fort Collins needed to increase its exposure and client roster. Thorough market research established target audiences in a variety of...
Senior Project Manager
1999 - 2002
This growing graphic design studio needed a competent and experienced project manager to direct all aspects of design, print, web and multi-media projects. Project tracking systems were developed...
1993 - 1995
Working with major advertising agencies and cable television stations, developed concepts and supervised production of broadcast graphics. Budgeted and scheduled video shoots, edit and graphics...
Fashion Institutue of Technology
AAS, Fashion Marketing
1978 - 1980