A Media professional with over 18 years of experience spanning from Content Conception, Development, Production and Brand Management.
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My strengths, besides 18 years of Experience :
I know my craft well
Can imagine on your behalf
Can help others in visualizing, what it is, that YOU wish to convey .
Am friendly, a good listener
And I respect deadlines
My biggest strength is, I make sure I know more about the topic than my readers do, which keeps them interested in what I pen down.
So, If you are looking for a person , who can...
I started my career in Television with 'Television Eighteen (I) LTD' in the year 1995 as a Management Trainee and grew to become a Producer with them. I spent six wonderful years with them (1995 – 2000) during which I got the opportunity to work on numerous Television genres ranging from Fiction to Non Fiction , News to Business, Talk shows to Reality. Having spent six years writing, directing and producing shows I wanted to enhance my knowledge of Television by learning more about Broadcasting, Branding, Marketing and the Cable and Satellite business. This is what prompted me to take the next step in my professional career and move to 'Sony Entertainment Television', in the year 2000 as an ‘Executive Producer’. The top nine brands I looked after were;
CID, Movers and Shakers, The Bournvita Quiz Contest, Jeeto Chappar Phaad Ke, Aahat, Goonj – Ateet Ki, Achanak – 37 saal baad, Shree Ganesh and Shri Krishna.
After a three year stint (2000 – 2003) with Sony Entertainment Television, I started Producing, Directing and Creatively Consulting independently.
As an Independent Creative professional I interacted with Television Channels, Brand Managers, Media buyers, Planners, Corporate Houses from both India and abroad and a lot of consumers.
This proved immensely helpful in enhancing my experience in conceptualizing, developing and producing content that was not only ‘Slot/Genre specific’ but also ‘Brand and Viewer specific’.
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Sony Entertainment Television
2000 - 2003
Looked after the eight top shows and created a leadership slot for the leading TV channel ( Sony Entertainment Television ) Sunday morning programs that kept the channel at #1 in that slot for...