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Chris L. | Elance
 
176985602337900
Last Sign-in: May 26, 2015

Chris L.

Direct Response Copywriter
   United States
  |   Azusa, CA
  |  8:12 pm Local Time

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Overview

Minimum Hourly Rate $55

53% average landing page opt-in rate. 55% average email open rate. 6% average direct mail response rate. Please contact me to see how I can help you get the same!
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I was introduced to the industry in 2010 after I quit my job. I started my very first online venture selling digital travel guides and managed to sell a few dozen via a long-form sales letter.

After that the rest was history. I was hooked, and began to learn everything I could from copywriting's greatest talents. Fast forward to now and I currently have a 99%...

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Portfolio

About Us page I did for a web design firm.
Technical writing I did for a hosting company (one of many).
I was hired to research and gather facts related to cars, driving, automobile industry,...
Sales letter I did for a web design company (keep in mind they wanted me to dumb it...
This was a descriptive page I did for a search engine marketing agency on PPC advertising.

Skills (6)

Tested
Search Engine Marketing (SEM)
Search Engine Marketing
My Score
avg
Google AdWords
Google AdWords
My Score
avg
Facebook Marketing
Facebook (Marketing)
My Score
avg
Bing Ads
Copywriting
Copywriting
My Score
avg
Sales Writing

Service Description

I offer direct response copywriting services for sales letters, VSL's and video scripts, landing pages and email auto-responders. I work with clients in all industries however my main base of clients are typically involved in: B2B services, online marketing, SEO, coaching and information marketing.
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Regarding my PPC management services, my first job out of college was working with the largest search engine marketing agency in Los Angeles. I quickly rose to the position of Senior Executive while managing hundreds of USA based accounts along with my team.

I offer comprehensive Pay Per Click management services (AdWords, Bing and Facebook) for local and national businesses. As a student of direct response, I place a heavy focus on the numbers that matter: cost-per-acquisition, cost-per-lead, profit-per-click, and any other metric that can be used to analyze bottom-line profitability.

My opinion (shared by some of the best PPC gurus in the world) is that Pay Per Click is direct response advertising on steroids. Because PPC allows for immediate feedback while offering a platform for making adjustments in near real-time, marketers can now test communications faster and more efficiently than ever before.

Sadly this also means marketers can spend hundreds if not thousands of dollars in a matter of hours without ever seeing one penny of return. Because of this, I pay very close attention to the numbers while immersing myself in all things direct response...

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Employment

Wpromote, Inc.
Senior Sales Exec.
2007 - 2010
I started at Wpromote, Inc. (the largest search engine marketing agency in Los Angeles) in the small budget accounts department doing basic PPC management for Western based clients (USA, Canada,...

Education

Pepperdine University
Bachelor of Arts - Advertising
- 2007

Keywords

copywriter
copywriting
sales letter
email newsletter
ppc
pay per click
adwords
search engine marketing
sem
facebook
My Snapshot
Writing & Translation
2
Elance Level
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  • 12 months
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Identity
Username
MrCLaub
Type
Individual
Member Since
November 2012
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Chris L. | Elance

Chris L.