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Michael Rosenthal | Elance
 
176985602337900
Last Sign-in: Nov 26, 2012

Michael Rosenthal

Copy with True WIT (Whatever It Takes)
   United States
  |   Cave Creek, AZ

Overview

Minimum Hourly Rate $55

Dynamic marketing professional with 15 years experience in developing and implementing innovative marketing initiatives to produce game-changing results. Effective wordsmith, communicator, and team leader, dedicated to quality work through continuous improvement, creative thinking, and compelling rhetoric.

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Skills (10)

Tested
Diverse Writing Styles and Tones
Content-rich Blogging
Nutrition and Healthcare Jargon
Copywright Law
Creative Thinking
Team/Project Leadership
Visual Code
Video Scripting
Speech Writing
Direct

Service Description

NEWTEK, The Small Business Authority - PHOENIX, AZ
Senior Technology & Marcomm Writer, 2012-Present

Writing content for all forms of media (web, print, podcast, etc.)
Create compelling, action-inducing marketing and advertising copy.
Write and manage web, technology, IT, and business-related blogs, and writing team.
Compose technical documentation related to Newtek's products and services.
White papers to make case for business products and services.
Key role in all marketing projects and tasks.


FREELIFE INTERNATIONAL - PHOENIX, AZ
Senior Copywriter, 2008-Present

Responsible for creating, marketing, and sharing compelling content for sales copy, direct mail, informational articles, blog posts, social media material, and company products.
Compose, edit, and review web site content, blogs, emails, newsletters, and other marketing collateral.
Work with design team to create and implement marketing/advertising campaigns tailored to our specific audience.
Lead new project brainstorms with heaps of creativity and provide leadership in weekly team planning sessions.
Research and conduct client interviews to procure and present appealing content for current client base, prospective enrollees, and retail demographic.

ENVITA MEDICAL CENTERS SCOTTSDALE, AZ
Freelance Copywriter, 2011-Present
Use content management system to write, edit, and review medical articles for company web site.
Conduct research to create unique, compelling, and informative...

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Education

Duquesne Universiy
Bachelor of Arts, English Literature
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Overview  |  Job History  |  Resume/C.V.

Keywords

Diverse Writing Styles and Tones Social Media Expert Content-rich Blogging Copyright Law Problem Solving Creative Thinking Team/ Project Leadership Visual Code Interviewing White Papers Power Point Preparation Video Script/Speech Writing Direct
B to B
B to C Marketing Communications Editing Press Releases
My Snapshot
Writing & Translation
1
Elance Level
Level represents activity and experience on Elance. Freelancers start at Level 1 and achieve higher levels through their work. A higher "Level" indicates greater earnings, ratings and other achievements on Elance. Learn More »
  • 12 months
  • Lifetime
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Identity
Username
mrosenthal3031
Type
Individual
Member Since
April 2012
Elance URL
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Michael Rosenthal | Elance

Michael Rosenthal