Senior Marketing Executive with over 15 years digital experience applying innovative techniques to grow businesses, improve efficiency and open new marketing channels. Track record of delivering real world results in the Automotive, Financial Services, Retail and Consumer Electronics industries as a client and at agencies.
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Whether you are rethinking your digital strategy, trying to find ways to take better advantage of the programs you have in place, working on operations efficiency or pitching a new client, I have the expertise to help...
Digital strategy, media, production, operations, client relations, search engine marketing and optimization, customer care websites, new customer websites, employee training, affiliate programs.
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2009 - Present
Clients Include: TBWA Chiat/Day, Standard Time, Omelet
Provided digital strategy and execution support for agency clients including Proctor & Gamble, Pepsi, and CVS
Client Partner, Account Director
2007 - 2009
Clients Include: Toyota, Lexus, Scion, Ford, FordDirect, Chrysler, Suzuki, KOA
Spearheaded activities for a large group of automotive related clients at a mid-sized web development agency....
21st Century Insurance
Director, Internet Marketing
2002 - 2007
Managed online marketing, New Business and Customer Care websites, Retention and Referral programs for $1B Property Casualty company. Responsible for $7MM marketing budget and entire sales...
2001 - 2002
Clients Included: Deutsch, Inc, Dynamic Distance Learning LLC
Provided general and interactive marketing strategies for start-up and Fortune 500 companies
• Developed online lead...
Director of Online Marketing
1998 - 2001
Founding member of eToys’ marketing department; developed and executed eToys’ online programs. Set strategy, negotiated and managed multimillion-dollar portal agreements, determined final...
Think New Ideas
1997 - 1998
Clients Included: IBM, Ford Motorsports, Logitech.
Primary account management responsibilities for clients’ interactive marketing programs.
• Launched completely overhauled...
1993 - 1997
Clients Included: Nissan Motor Corp. USA, Infiniti, Energizer, Home Savings and Mitsubishi.
Founding member of TBWA Chiat/Day’s New Media group
• Launched Nissan Motor Corp....
University of Georgia
1990 - 1993
BA History, Minor English
1985 - 1989
digital marketing media production social