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Pia A. | Elance
 
176985602337900
Last Sign-in: May 20, 2015

Pia A.

Content Marketing for the Life Science Industry
   United States
  |   Alameda, CA
  |  4:49 pm Local Time

Overview

With almost twenty years of hands-on experience at the bench from top-tier institutions, a stint in antiviral drug discovery, and over five years of marketing agency experience, I bring a unique ability to convert complex-seeming technical products and services into interesting and engaging content and marketing campaigns aimed at life science professionals.

Technical, rigorous, and creative--I deliver results for life science product managers and marketing teams.

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Skills (10)

Tested

Service Description

Providing all aspects of content marketing for the life science industry including:

General Marketing Services:

--Marketing campaign strategy and tactical plan development, including product launches
--Primary and secondary market research
--Campaign execution, including email, social media, web-based content
--PPC advertising such as Google AdWords, LinkedIn
--Campaign effectiveness and metrics reporting
--Project management

Content Services:

--Content strategy
--Editorial calendar
--Content generation, including web, blog, print, email, white paper, and more

Have questions or want a free consultation? Contact me via Elance.


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Employment

System Biosciences
Consultant
2014 - Present
Provide marketing support for a variety of projects including Google AdWords campaigns, print ads, and brochures.
Hamamatsu Life Science Cameras
Consultant
2014 - Present
Provide ongoing content for a variety of projects including a printed brochure and web content for The Living Image website, a microsite I helped develop while at The Linus Group.
Molecular Devices
Marketing consultant
2014 - 2015
Developed product launch campaign for electrophysiology and high-content screening products. Executed campaigns for electrophysiology and bioprocessing teams.
The Linus Group
Scientific Content Manager
2010 - 2014
From marketing campaign strategy development through to execution and campaign metrics reporting, I completed a variety of projects covering a wide range of life science subjects including...

Education

Princeton University
BA
-
University of California, Berkeley
PhD
-
Overview  |  Job History  |  Resume/C.V.

Keywords

life science
biotech
medical devices
life science marketing
life science content
life science copy
white paper
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Identity
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PiaAbola
Type
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Member Since
May 2015
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Pia A. | Elance

Pia A.