PPC : Managed paid search marketing campaigns in Google Adwords, Yahoo & MSN. In-depth understanding of CTR & ROI. Experienced in banner ads & display advertisement along with link & media buying.
Social Media : Extensive background into Social Media and its use in Online Marketing. In-depth knowledge into utilizing the right types of social media for different types of clients and market spaces. Deep understanding with the use of Facebook, Twitter, Digg, Reddit, MySpace, De.licio.us, Furl, Wikipedia, forums, social comminutes, etc.
Email Marketing Campaign : Responsibilities included monitoring industry's best practices and changes in order to deliver optimal e-mail results and protect company from indiscretions.
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