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Roberta Boyack | Elance
 
176985602337900
Last Sign-in: Apr 15, 2014

Roberta Boyack

Print, Direct Mail, Catalog, Brochures, eCommerce
   United States
  |   Miami, FL
  |  1:54 pm Local Time

Overview

Minimum Hourly Rate $30

Join more than 60 of America's biggest names in the retail, manufacturing and service industries who have entrusted their marketing copy to me. My talent is backed by more than 25 years of experience and success in the world where R.O.I. is king. It's also brought me a few Addy awards along the way.

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Apr 15, 2014|Creative Writing|Private|Working
Apr 9, 2014|Press Releases|Private|Working
Apr 9, 2014|Copywriting|Private|Working
Apr 8, 2014|Sales Writing|Private|Completed
|
5.0

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Portfolio

Skills (15)

Tested
Content Writing
Copywriting
Editorial Writing
English
English Grammar
English Punctuation
English Spelling
Feature Writing
Letter Writing
Newsletters
Press Releases
Sales Letters
Sales Writing
Web Content
Writing

Service Description

Copywriting:
I'll create a voice and style that precisely targets your customer...or use the style already established for your brand.
Product copy that converts description to reason-to-buy
Corporate identity, branding and information
Print ads that get action
eCommerce copy
Business-to-consumer and business-to-business
Editing:
My command of English spelling, punctuation, grammar and composition is superb. I'm the person who sees mistakes in just about every magazine, brochure or website I read. I'll find yours...and fix them.

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Employment

Angstrom Graphics
Copy Chief
2009 - 2011
Angstrom Graphics bought out St Ives US Division in 2009. Duties remained essentially the same.
St Ives Florida
Copy Chief
2001 - 2009
St Ives Florida was part of a multi-national printing and creative services group. Planning and execution of creative concepts involved extensive interaction with clients including nationally known...
Avanti/Case-Hoyt
Senior Copywriter
1987 - 2001
Avanti/Case-Hoyt specialized in producing high-quality catalogs, brochures, direct mail and other collateral, mostly for the retail and travel/entertainment sectors. Duties included copywriting,...
Jordan Marsh Florida
Copywriter
1982 - 1987
Jordan Marsh was a department store with branches in five regional markets. I wrote copy for newspaper and magazine ads (all areas of merchandise), special events PR collateral and institutional...
Avatar Properties
Junior Copywriter
1977 - 1982
Avatar was one of the nation's five largest real estate developers, selling housing and commercial building products, retirement communities, resorts and mortgage products. Copywriting assignments...

Education

Art Institute of Fort Lauderdale
B.S. Merchandising
-

Keywords

copywriter
copywriting
product copy
product descriptions
catalog
website
ecommerce
e-commerce
brochure
advertising
My Snapshot
Elance Level
Level represents activity and experience on Elance. Freelancers start at Level 1 and achieve higher levels through their work. A higher "Level" indicates greater earnings, ratings and other achievements on Elance. Learn More »
  • 12 months
  • Lifetime
Jobs
Total
Milestones
Hours
Reviews
4.9
Recommend
Clients
Total
Repeat
Earnings
Private
Private
Total
Per Client
Identity
Username
PrintExpert
Type
Individual
Member Since
June 2011
Elance URL
Verifications
0
Roberta Boyack | Elance

Roberta Boyack