We aim to satisfy business objectives by building digital experiences for users and customers that are intuitive and associate positive feeling with your product or brand. But above all, we’re passionate – we want to see what you want to see for the better of your business.
Read More »
Visit www.purexrd.com to learn more!
Product Evaluation - We analyze existing digital products to identify potential usability issues and determine improvements – this is completed by evaluating against UX best practices, current trends, and offerings of competitors.
User Research - Whether it is an existing digital product or a potential solution, we identify who the user is and how that relates to the core strength of a product or solution. From focus groups, storytelling and persona creation through end user testing, PureXRD will determine the who, what, where and why of your product or solution.
Experience Design - By utilizing evaluation and research findings, the journey of user actions, events and goals for a product or solution is created as a set of building blocks – much like an architect defines blueprints for a home.
Visual Design - Aesthetics and visual representation are determined to give balance and life to an experience. By using evaluation, research and architectural building blocks, the elements of the product or solution interface are strategically implemented.
Read More »